What they say is correct: talented person- talented in everything. Maria Ivakova is clear proof of this. Over the course of her 28 years, this charmingly fiery blonde has tried herself as a TV presenter, actress, model and designer - and everywhere with success. Now she can safely be called a trendsetter in the fashion world. Moreover, Masha is not one of those who copy the fashionable images of others - she creates her own own style. And he does it naturally, with ease and a smile.
Maria Ivakova began her career in the fashion industry as the host of the “From the Hip” project. A little later, she became the host of the Trendy program on MTV, but all-Russian fame came to her thanks to the travel show “Heads and Tails. Shopping." The girl knows firsthand about fashion: at the beginning of her creative path Maria worked as a journalist at Fashion Week in Brazil, then helped Roberto Cavalli organize his show in Moscow, and a couple of years later she and her sister opened a tailoring studio. The purposeful beauty is not going to stop there. Not so long ago, thanks to her talents, fashion sense, coupled with enthusiasm and energy, she became the face of Maybelline New York in Russia. She spoke about plans for the future, her wardrobe, fashion and beauty taboos in exclusive interview our portal.
website: In 2009, you and your sister Alena opened The Tailor Shop and already in 2012 you took part in the award World Fashion Awards, thereby being ahead of, perhaps, all other celebrities who create their own personalized clothing lines. Do you think the key to the success of star brands is that they stand behind big names, or do quality and style still come first?
I am always for people to be multilaterally developed and move forward. There are examples of very good collections produced by non-professional designers. I have a great attitude towards them, but I prefer to buy collections of Russian designers such as Arsenicum, Chapurin and many others.
website: Do you think through the concept of the collection yourself or do you trust the designers? And what does a girl look like dressed according to your fashion standards?
M.I.: I do everything myself. And as for the potential buyer... She is wearing her favorite things that make her feel comfortable. For example, in my wardrobe there are a lot of basic things: leather trousers, leather jackets, cool T-shirts, black dresses, jackets, suits, which are diluted with accessories. I love it when an outfit is made up of well-tailored and perfectly fitting simple items. They should feel like a second skin, comfortable but bold at the same time.
? What will you never wear?
M.I.: To be honest, I really don't like nude tights. Of course, sometimes they are necessary, for example, when you have some kind of technique or you are playing on stage. But even in such cases, you can resort to tricks. If the dress code requires that your legs are not exposed, and you are wearing sandals, there are special tights without toes. She deceived everyone and at the same time achieved her goal! In addition, I am very careful about animal prints. But in terms of makeup, I have less and less taboo. The only thing I won't allow myself to do is not take off my makeup before going to bed. And it is worth remembering that the makeup must correspond to the place and time.
website: It is believed that shoes and bags should be expensive and of high quality. In your opinion, what things are worth spending half your salary on, and what things can you save on?
M.I.: I agree that shoes and bags should be good quality, and everything that is of good quality a priori cannot be cheap. And there is only one reason for this - it will last longer.
“I buy a bag and I can wear it for 6-7 years, some bags, for example Chanel, can be passed on by inheritance.”
Now I’m wearing boots that are 4 years old, they have served me faithfully for more than one season, and they look like new.
website: Are there things in your wardrobe that you could pass on to your children?
M.I.: Watches, jewelry, collectible bags... These boots are unlikely ( laughs).
And remarkable intelligence. Many of you know her as the host of the program “Heads and Tails. Shopping." We invite you to study in more detail the biography, career and personal life of the beauty.
Childhood and family
Maria Ivakova (photo above) was born on June 16, 1986. Its homeland is the city of Temirtau, located on the territory of Kazakhstan.
The Ivakov family often moved from place to place. They managed to live in Kazakhstan, some Russian cities and even in Germany. And all because my father was a military man. But the occupation of Masha’s mother is unknown. Our heroine has younger sister Alyona. She is now 26 years old.
When Maria was 13 years old, her family finally settled in the city of St. Petersburg. The girl was incredibly happy about this. After all, now she could freely walk through parks and embankments. In closed military camps, her freedom of movement was limited.
WITH early years our heroine was involved in dancing, music and sports. She didn't like to sit idle. At the age of 12 during summer holidays The girl got a job as a doctor’s assistant in the X-ray room. Masha put the first money she earned into her piggy bank.
Study and work
After graduation high school Ivakova submitted documents to the tax academy. She managed to enter the university on her first try. At that time, the girl did not even think about a career in television or show business. However, she also did not turn out to be a diligent student. Masha got a job at an investment company. In just two years, she went from an ordinary employee to a development director. The girl received a decent salary. Her successful career harmed my studies. Maria graduated from university with C grades. But she wasn't upset. After all, for her, real experience was more important than theoretical knowledge.
Television career
At some point, working in an investment company ceased to bring moral satisfaction to Ivakova. The beauty began to help her friend Lera in organizing various events.
In 2008, a good friend suggested that Masha try herself as the host of a TV show that talks about new products in the fashion world. Our heroine agreed. This program did not bring her widespread fame. But the girl got her first experience working on camera.
In 2009, Maria Ivakova launched her own Internet show “From the Hip” on Youtube. In it she told news from the fashion world. This video blog made our heroine a popular person on the RuNet.
In 2010, dramatic changes took place in Ivakova’s life. Masha left the company and started working for herself. Together with her sister Alena, she created The Tailor Shop and an accessories store.
The girl continued to develop her television career. In 2012, she was appointed host of a program about fashion and style. The program was called Trendy. Maria attended social events (shows, presentations of new collections of clothing and accessories), interviewed designers and models. The Trendy program showed high ratings. But Masha lasted there only one year. She wanted further development creatively.
Ivakova had something to do. She tried herself in the modeling business. The bright and attractive girl was gladly invited to various TV shows, to shoot music videos and short films. Maria Ivakova played a small role in the comedy “The Habit of Parting.” It was also necessary to pay attention to the atelier and the store.
“Heads and tails. Shopping": Maria Ivakova
Could our heroine imagine that one day she would be able to travel around the world and still get paid for it? Many people would like to live like this. Maria Ivakova is no exception. “Heads and Tails” is a program that allowed her to fulfill her dream.
In 2014, a native of Temirtau learned about the casting for a new TV show. An attractive and energetic presenter with competent speech was required. Masha fit all these parameters. She was chosen among hundreds of applicants. The girl believed in her success only when she was given a paper with a filming schedule and plane tickets.
Initially, Ivakova worked in tandem with actor Kostya Oktyabrsky. But he emigrated to the USA. The creators of the TV show quickly found a replacement for him. It's about about the young Muscovite Anton Lavrentiev. She and Masha immediately found a common language.
Viewers loved watching the adventures of this couple. Maria and Anton had many things in common, namely: a good sense of humor, hard work and irrepressible vital energy. They always informed Russian viewers about new and Interesting Facts from the world of shopping. Together they traveled half the world: they were in Mexico City, the UAE, India, Hong Kong and so on.
In December 2016, it became known about the closure of the TV show “Heads and Tails. Shopping." This news saddened fans of Masha Ivakova. And the Russians really liked the program itself.
Maria Ivakova: wedding and divorce
Our heroine carefully hid her personal life from prying eyes and ears. But in 2013 it became known that Masha got married. Who is he, Ivakova’s chosen one? This big businessman Ernest Rudyak, working in the construction and investment industry. His name and surname constantly appear on Forbes lists.
The wedding took place on fresh air, in one of the picturesque places in Italy. The groom spent a tidy sum on organizing a magnificent celebration. A flower arch on a green lawn, tables with snow-white tablecloths, guests in elegant outfits - all this contributed to the creation of a festive atmosphere.
Maria Ivakova and Ernest Rudyak made grandiose plans for their future together. But their plans were not destined to come true. This marriage lasted only 2 years. The reason for the couple's separation was the excessive employment of both spouses.
The ex-husband did not offend Masha. He left her a Moscow apartment located on Stoleshnikov Lane. Our heroine also did not have to return expensive gifts to Ernest (fur coats, jewelry, etc.).
Married again?
In one of the episodes of the program “Heads and Tails. Shopping" Maria Ivakova and Anton Lavrentyev got married. The ceremony took place right in the cockpit of a helicopter above Las Vegas. The guy was wearing casual clothes (a bright T-shirt, trousers). But our heroine tried on snow-white Wedding Dress. On air, the presenters exchanged rings, then swore to remain faithful to each other. At the end of the procedure, they were given a document confirming the marriage. True, in Russia it has no legal force.
Many viewers believed that Anton and Masha really got married. But all this turned out to be just a staged show. Although Ivakova and Lavrentiev look good together. They would make a bright and a beautiful couple. The guy and the girl never stop talking about how they are connected only by work and friendship.
Currently, the heart of the beautiful Masha is free. She dreams of loving husband and children. But that's all for now free time the girl spends on work, business, shopping and travel.
- Maria Ivakova advocates natural beauty. She has never received Botox injections and does not intend to do so until she is old. Also, the TV presenter does not understand why modern girls I like huge lips, unnatural cheekbones and a nose like Michael Jackson.
- She considers shopping a waste of time, although she has hosted programs about it. In her opinion, it is much more useful to read a book or listen to music.
- Masha is actively involved in charity work (visits orphanages, helps animal shelters, donates money for the treatment of cancer patients).
- The girl wants to start theater career. She managed to complete acting courses.
- Ivakova considers “Dom-2” television garbage. If it had been her way, this project would have been closed long ago.
- Currently, the girl is especially concerned about the environment. Masha is sure that global warming is not just another myth. She recently traveled to China and observed terrible smog there. Our heroine does not want such a phenomenon to happen in Russia.
Finally
Now you know where she was born, what kind of education she received and how Maria Ivakova got on television. Her personal life was also discussed in the article. Let's wish this charming girl success in her career and great love!
Participant name: Masha Ivakova
Age (birthday): 16.06.1986
City: Temirtau, Kazakhstan
Education: Financial University (formerly VGNA)
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Maria Ivakova is now at the peak of her popularity - she is a TV presenter, fashion designer and blogger. Fans are fascinated by her simplicity, beauty and desire to communicate with everyone; many call her “one of the people.”
Despite the fact that Masha was born in Kazakhstan, she grew up in other cities. Her father was a military man, so the family constantly moved around the country.
And if this lifestyle was inconvenient for many children, then Masha simply enjoyed it - she had a lot of friends with whom she then corresponded, she was allowed to walk alone, because military camps were always closed and safe, she strove for independence, and her parents supported her in that.
At the age of 12, Masha first begged her father for a job., he hired her as an assistant in a medical office.
The girl earned mere pennies, but the very fact of independence and earnings gave her an impetus for the future.
Ivakova entered the tax academy, she studied well, but in her final years she got a job in a large company.
Her determination contributed to the rapid career growth - Maria was appointed development director. Of course, her employment did not affect her training. in the best possible way, she graduated from college with C grades.
In parallel with financial activities Masha managed to become interested in music and learn several dance styles. She also always liked to draw sketches of clothes, but she could not imagine that one day she would become a fashion designer.
Despite her passion for finance, her busy work schedule caused drastic changes in Ivakova’s life.
She made good money, she had great prospects, but there was no happiness and satisfaction from the activity.
Maria realized that something needed to change, and first she turned to Max Perlin, a good friend, for advice.
He made her the host of his program about the world of fashion. This was followed by the Internet project “From the Hip,” where the girl talked about trends and how to choose a bow.
Her passion for fashion forced the girl to leave her office job and completely immerse herself in what she loved. Ivakova and her sister created their own atelier, then a clothing line. At the same time, Masha led various presentations and events, and even managed to act in films.
Maria’s greatest fame came from the project “Heads and Tails. Shopping." As soon as she saw the announcement of the upcoming casting, she immediately went to it. Masha did a great job, and her portfolio played into her hands.
But she herself believed that she had passed, already when she saw the plane tickets and the filming schedule. The format of the program allows a girl to combine two favorite things - traveling and shopping in different countries.
Masha Ivakova managed to be married, her husband was businessman Ernest Rudyak. The presenter met him when she worked at an investment company.
Alas, the marriage lasted only two years, as the young people were exclusively engaged in their own projects, not paying attention to their personal lives.
There were rumors that Masha married co-host Anton Lavrentiev, but they were never confirmed, as well as the talk about Maria’s pregnancy.
In fact, the girl is overly passionate about her career, and now she doesn’t want to start a family and have children.
In her opinion, several more years must pass before she is ready to make such serious decisions.
In 2017, together with Lera Dergileva, she began hosting the “Ideal Morning” program on the Friday channel.
Photo of Maria
Maria Ivakova has an Instagram with more than 750 thousand subscribers.
Maria Ivakova is popular Russian TV presenter, actress and model. She was born on June 16 (according to the horoscope, Gemini) 1986 in the city of Temirtau (Kazakhstan). Her height is about 166 centimeters, and her weight reaches 59 kilograms.
Maria was born and raised in a fairly ordinary family. True, due to his father’s military activities, the entire family had to move frequently. Thus, the girl was able to visit almost every corner of Russia; in addition, she was also able to see Germany. At the age of 13, the Ivakov family decides to settle in St. Petersburg. Despite frequent moves, young Maria managed to study music and dance, and also follow fashion trends. Memories of her childhood always bring a smile to Maria, as she spent it quite fun and extremely interesting. She often walked alone around the outskirts of the city and found absolutely unusual places, which became even more extraordinary thanks to Mary’s rich imagination.
Maria grew up enough independent child and even had a small part-time job as a child, which helped her in her future adult life. After graduating from school, she decides to go to university to study taxation and after a short time becomes part of one investment company. The young and ambitious girl had nothing to do with television in her mind, she just wanted to become a businesswoman and dedicate herself to a good career, but fate decreed otherwise.
TV presenter career
In 2008, Maria Ivkova decides to radically change her occupation and begins hosting a program about fashion. Over time, she met many fashionable celebrities, including Robert Kovali, whom she helped organize a fashion show in Russia. So, she starts hosting the “From the Hip” program on YouTube, and after a short period of time, together with a friend, she opens her own atelier, “The Tailor Shop.”
In 2012 he hosted the “Trendy” program. In 2014, she became the host of one of the most popular travel programs, “Heads and Tails. Shopping" until the project was closed in 2016.
Relationship
Maria Ivakova was in a two-year marriage with businessman Ernest Rudyak, but married life was not successful and soon the couple decided to divorce. The main reason The careers of Maria and Ernest took such a turn, but despite this they still remain best friends.
In 2015, there were rumors about Maria’s affair with Anatoly Lavrentyev, a colleague on the set of the TV show “Heads and Tails. Shopping”, however, these rumors were refuted by the presenters themselves. After this, there were various guesses about the presenter Ivan Chuikov, which later also became a lie.
Maria Ivakova was born in Kazakhstan, in the city of Temirtau, on June 16, 1986. Her father is a military man, and therefore the family often moved: as a child, Masha managed to live not only in various parts of Russia, but even in Germany. And only when the girl was thirteen years old, the Ivakov family settled in St. Petersburg.
Maria talks with pleasure about her childhood and claims that it was very happy. As the TV presenter says, she was free to move and left to her own devices, often walking alone - since the family lived mainly in closed military camps, it was safe. Despite constantly changing places of residence, at an early age the girl managed to study music and different types dancing. Also, since childhood, the girl has been interested in various fashion trends and trends.
Masha was an extremely independent child, and her parents encouraged this quality in their daughter. At twelve, the girl persuaded her father to find her a small part-time job - she became an assistant in the X-ray room. She received very little money, but the main thing was the feeling of adulthood and independence, which later helped Maria in show business.
After finishing school, Maria Ivakova entered the Tax Academy. At that time, she did not at all plan to connect her life with television or show business: her passion for fashion remained nothing more than a way of passing time. Ivakova planned to become a serious businesswoman and took certain steps towards this: while still studying, the girl became an employee of an investment company and, after two years of hard work, received the position of development director. This, of course, harmed her studies at the university - Masha graduated with C grades. But in this case, real experience was much more important than theoretical knowledge.
Maria Ivakova: television
The work took a lot of energy and resources from the young businesswoman, and after some time Masha realized that she was still missing something to be happy. Ivakova began helping her friend in organizing various events, and later completely changed the direction of her activity completely when good friend Masha, Max Perlin, invited the girl to host a program about new products in the fashion world. This happened in 2008.
The girl did not work on the program herself, but with her friend Valeria. Despite the fact that the girls did not become widely known to the general public, they made contacts in the fashion world that were useful later.
In 2009, Masha began hosting an online fashion show called “From the Hip” on Youtube. The video blog made the girl popular on the Runet, and the two years that the program was published contributed a lot to Ivakova’s further fame.
Several more happened in 2010 important events in Mary's life. She left her boring office job and, together with her sister Alena, opened a clothing tailoring and repair shop, The Tailor Shop. In addition to individual tailoring, the studio also develops clothing lines. Two years after the creation of the atelier, the girls received the prestigious World Fashion Awards for their lookbook: “Conceptual project. New name.”
In 2012, Maria Ivakova became the host of the popular program about the world of fashion and style “Trendy”. The format of the show was quite simple: charming reporters talked about the hottest new products from the fashion world, attending the most important social events in this direction, and in their desire to be in the center of events, they were ready to fly to even another continent. Sincere and open girls communicated with world stars easily and naturally - and this, of course, was captivating as famous personalities, and the spectators who admired such courage. Masha collaborated with this program for a year, after which she set off to conquer new heights.
Frankly speaking, the girl had something to do. Maria Ivakova was invited to various television shows, in filming short films and clips. In addition, the girl starred in minor role in the film "The Habit of Parting." The studio shop also required attention.
Maria Ivakova: "Heads and tails. Shopping"
In 2014, an event occurred that made Maria famous throughout Russia and beyond. And for this, Maria Ivakova, a girl with an iron character, had only herself to thank.
Having learned about the casting for the TV presenter of the program “Heads and Tails. Shopping,” Maria almost without hesitation decided to try her hand at a TV show. The girl was torn by conflicting feelings: on the one hand, she was ideally suited to the role of presenter, and on the other, there is no limit to perfection, there can always be someone even better. As the presenter admits, she believed in her success only when she saw the schedule with the filming schedule and received plane tickets.
Initially, Maria worked with Konstantin Oktyabrsky, but after the actor decided to stay in the USA, he was replaced by Anton Lavrentyev, a young ambitious musician with experience of traveling around the world.
To this day, Maria Ivakova and her co-host Anton Lavrentiev travel around the world, constantly revealing to Russian viewers something new and interesting in the world of shopping. Together they walked through Dubai, Delhi, Mexico City, Hong Kong and many other cities.
Personal life
Masha was married to businessman Ernest Rudyak, one of the owners of a large construction holding, for about two years. Unfortunately, the marriage broke up as each spouse was focused on their own projects. Nevertheless, ex-spouses maintain friendly relations, and the presenter herself speaks about ex-husband only with warmth and respect.
From the spring of 2015 to this day, there have been rumors about a romance between Masha Ivakova and Anton Lavrentiev. They especially intensified after the presenters played an on-screen wedding in Las Vegas in the program “Heads and Tails.” Many sources present this fact as evidence that the couple was in a relationship. secret romance, and the wedding was actually real. However, it is not. Masha and Anton claim: there is nothing between them except strong friendship, and the wedding took place only as part of the program.
In the same year, there were rumors about Maria’s pregnancy, which also turned out to be fiction.
In the same year, there were rumors about Maria’s pregnancy, which also turned out to be fiction.
TV projects
Habit of breaking up
Heads and tails. Shopping
