History of the Samsung company. History of Samsung Electronics

Brand name: Samsung

Year the brand entered the market: 1948

Industry: household appliances, electronics, shipbuilding, finance, chemistry, entertainment, aircraft manufacturing

Products: TVs, telephones, home theaters, refrigerators, microwave ovens and many others.

Owning company: Samsung Group

Company headquarters: Republic of Korea: Seoul

The history of the Samsung industrial group, one of the monsters of the modern global economy, began in 1938, then in a unified Korea. An enterprising resident of the town of Daegu, trader Byong Chul Lee, decided to expand his business and, together with his Chinese partners, founded a rice trading company. Things were going well, the company was exploring new areas of activity, the staff was growing, and in 1948 it was decided to give the company a fashionable “American” name: Samsung Trading Co.

An unambiguous version of the origin of the word Samsung(pronounced "samson") no, but the most common version is that it means "three stars" in Korean. Perhaps the choice of name is related to the three sons of the company's founder, Byong Chul Lee, one of whom, Kun Hee Lee, currently heads the industrial group.

In 1969, the company made a breakthrough into the advanced electronics industry practically from scratch. Together with the Japanese company Sanyo, Samsung Electronics Company "SEC" was created, which specialized in the production of semiconductors and a few years later became the property of Samsung.

A serious step forward in the history of the company occurred in 1969, when it, together with the Japanese company Sanyo, opened a workshop in South Korea for assembling black-and-white Japanese televisions. Already in 1973, a full-fledged large-scale production of various consumer electronics was established in the city of Suwon, and the joint venture came completely under the control of Samsung Trading Co and turned into the Samsung Electronics Corporation.

Having started its activities in the consumer electronics market practically from scratch, within a few years Samsung Electronics took a prominent place in it. By adopting Sanyo technology and then concentrating on the production of semiconductors, the corporation eventually became one of the largest and most famous electronics manufacturers in the world.

In August 1973, the corporation's headquarters moved to Suwon, South Korea, and by December, construction of a consumer electronics plant was completed. Later, the Korean company Semiconductor Co. joined the corporation, marking the beginning of mass production of washing machines and refrigerators.

By 1978, a sales office was opened in the United States, and Samsung Electronics' export volumes exceeded $100 million. In 1979, the first consumer video recorders were released.

In 1980, Korea Telecommunications Co. joined the corporation, which was then renamed Samsung Semiconductor & Telecommunications Co.

In 1983, production of personal computers began (model: SPC-1000). And in 1983, a 64M DRAM chip with a memory capacity of 64 MB was released, Samsung was the first to produce a player capable of reading regular compact discs, CD – ROM, VIDEO – CD, PHOTO – CD, CD player – OK. A year later, a sales office was opened in England and a plant for the production of VCRs in the USA, and construction of the largest plant for the production of microwave ovens (2.4 million units per year) was completed.

In 1986, the Korean Management Association awarded Samsung Electronics the "Best Company of the Year" award. The same year was marked by the release of the ten millionth color television, the opening of sales offices in Canada and Australia, and research laboratories in California and Tokyo (Japan). In the fall of 1988, a representative office appeared in France, and the corporation merged with Samsung Semiconductor & Telecommunications Co.

By 1989, Samsung Electronics ranked 13th in the world in the production of semiconductor products and opened factories in Thailand and Malaysia. In 1992, factories were launched in China and Czechoslovakia, and the company itself was included in Group A, according to the international credit rating. In order to improve the management structure, in December of the same year, Samsung Electronics switched to a unified presidential management system.

In December 1991, the development of personal mobile telephone devices was completed.

In August 1992, development of the mobile telephone system was completed.

Most users are interested in what country Samsung is made in. The main highlight of the method, which will be described in detail below, is that any user will be able to check the country of origin of any Android smartphone, and not just a Samsung Android smartphone.

Samsung began its first manufacturing in India, opening its first plant in Noida, Uttar Pradesh, near New Delhi, in 1997. This modern complex is today the base site of the electronics giant. Mobile phones, refrigerators and LED TVs are produced here. The Noida facility is considered to be the leader among all Samsung subsidiaries in terms of obtaining maximum productivity.

To help produce its products better and faster in the southern part of the country, Samsung opened a second manufacturing complex in Chennai, Tamil Nadu in November 2007. Today, LED TVs, washing machines, refrigerators and split air conditioners are manufactured at the Sriperumbudur facility.

Displaying IMEI on the screen

To decide on the manufacturer, first we need to figure out how to display the IMEI number of your smartphone. This is a unique identifier of any gadget that cannot be replaced or faked.

To display these numbers on the screen, you need to dial *#06#. Next, one or two IMEI numbers will appear in front of you, depending on how many SIM card slots are installed in the smartphone. In addition, the unique serial number of the Samsung smartphone will be displayed.

You can also view the IMEI number and serial number if your phone model has a removable battery. To do this, you need to turn off the device, remove the battery, and in its compartment there will be a sticker with these Samsung data.

What country is the manufacturer of this or that smartphone? This question worries a large number of users. And no wonder. After all, many may not even know that the country of origin of Samsung may differ. Thus, it was previously believed that all smartphones of this brand are assembled in China, but this is not true.

What do IMEI symbols mean?

After you have displayed the IMEI information on the screen, you need to figure out what it means. On the smartphone screen the information will look something like this: Samsung ww70k62108wd ua. The country of origin is not displayed in open form.

By the way, Samsung management claims that the quality of their products is consistently high, regardless of which country produces them.

Returning to the IMEI decoding, the user will be interested in its 7th and 8th characters. They contain information about the country of origin of this particular Galaxy smartphone.

Explanation by country

Below are all the available codes that explain in which country a particular gadget was produced:

  • The numbers 05 or 50 indicate that the Galaxy smartphone is manufactured in Brazil or the USA.
  • The number 08 or 80 means your Galaxy was made in Germany.
  • The numbers 00 indicate that it was manufactured in the country where it was purchased.
  • The numbers 01 or 10 mean that Galaxy is manufactured in Finland.
  • The numbers 02 or 20 indicate that it was assembled in the UAE or India.
  • The numbers 03 or 30 mean your phone is made in China.
  • The numbers 04 or 40 also indicate that the gadget was assembled in the Middle Kingdom.
  • Numbers 06 or 60 indicate that the Galaxy smartphone was manufactured in Hong Kong, China or Mexico.
  • The number 13 demonstrates that it was produced in Azerbaijan.

Let us repeat that the country of origin of Samsung does not affect the quality of a particular device. Rather, it is the personal preferences of users. But, according to numerous surveys, it becomes obvious that users still prefer to look for smartphones made in India.

If the IMEI line contains numbers not from the list above in place of the 6th and 7th characters, then the smartphone was produced in Vietnam at a partner factory. This, alas, is not the best choice, since the device may use some components from a partner factory, and not from Samsung.

Alternative method

If you do not want to find out the country of manufacture of Samsung by IMEI code, then this can be done using third-party software. For example, you can install the Phone Info Samsung program on your smartphone. It will display information about which country Samsung is manufactured on the main screen.

The named application has a very simple interface. It simply displays all the information it can extract from the device. This includes how to find out the country of origin of a Samsung phone. At the top of this list there is a General Information section containing information about the device's country of origin, production date, and the status of the Knox counter.

In contact with

Classmates

South Korean history Samsung Electronics Co. begins in 1938, when Byong Chul Lee, a resident of a small town in Daegu, founded a trading company called “Samsung” (translated as “Three Stars”). The name “Samsung” in Korean is pronounced “Samson” (삼성 / 三星), and in Russian transcription it sounds like “Samsung”.

There are two versions of the origin of the name of the legendary company. According to one version, the name “Three Stars” corresponds to the three sons of Byong Chul Lee. According to another version, the founder gave his company the name “Samsung” so that it would become big, strong and eternal, like the stars in the sky.

Founder of Samsung Trading Co Byong Chul Lee

At first, Samsung, led by Byong Chul Lee, was supplying dried fish, rice and noodles to China and Manchuria. Since 1939, the company included a brewery, and the product range was expanded to include wine and rice vodka.

Daegu Store is Samsung's First Headquarters

Thanks to Byong Chul Lee's managerial talent and intuition, Samsung was doing well; the company annually increased its sales volumes and staffing levels. In 1948, it was decided to give the company a fashionable American name at the time: Samsung Trading Co.

Having successfully survived the Second World War (1939-1945), Samsung added sewing machines, fertilizers, sugar and steel to its product range and included Hong Kong and Macau in its supply geography.

During the Korean War (1950-1953), Samsung Trading Co experienced difficult times: its main factories and warehouses were destroyed, and its business was completely destroyed. But in the post-war years, the company literally rose from the ashes and found new strength to continue its path. This could not have happened without the support of the South Korean government, which, in restoring the shaky economy, relied on large concerns (chaebols). Samsung Trading Co, like some other large companies such as Daewoo, Hyundai, Coldstar, received benefits and loans from the state and was provided with government orders. Thanks to strong government support, Samsung Trading Co has become one of the country's leading corporations.

In the 60-70s. In the 20th century, Samsung's business expanded: the company built a powerful fertilizer factory, developed the Korean insurance system, established a newspaper, and began building hospitals, universities, hotels, and ships.

Samsung's achievements include the construction of the tallest building in the world - the Burj Khalifa tower in the UAE, the Twin Towers in Malaysia and many other unique objects.

Samsung's achievements include the construction

tallest building in the world - Burj Khalifa tower in the UAE

Towers in Malaysia built by Samsung

Large cargo ship built by Samsung

In 1969, two significant events took place in the history of the Korean monster of the world economy: the first English-language Samsung logo was created and, together with Sanyo, a division for assembling black and white TVs was opened. Three years later, in 1973, the joint venture came under the control of Samsung Trading Co., and was transformed into the Samsung Electronics Corporation. In 1977, along with black-and-white televisions, the company began producing color televisions; in 1979, the product range was expanded to include video recorders; in 1983, PCs rolled off the company’s assembly line; - Cell phones.

Byong Chul Lee in production, 1976

One of the areas that has ensured Samsung Electronics Co's worldwide fame is the production of printing equipment, which has become popular somehow imperceptibly, but for a long time and seriously. The company initially relied on technologies developed in Xerox laboratories, so many similarities could be found between the products of these two companies, ranging from technological solutions to full compatibility with cartridges and toner.

Every year, the Samsung Electronics product line has expanded; currently, the company's printing equipment occupies a fairly impressive segment of the world market; the company is one of the three leading manufacturers of laser printers and MFPs.

Printing equipment is produced in one of the divisions of Samsung Electronics – Digital Media Business. Here, along with printers and MFPs, plasma TVs, LCD TVs, monitors, laptops, digital cameras and video cameras, etc. are manufactured.

Digital Media Business

12 series of printing equipment rolled off the Samsung Electronics assembly line: CF, CLP, CLX, MJ, MJC, ML, MSYS, Other, QL, SCX, SF, SPP. The largest of the listed series are ML and SCX.

The series includes almost 200 printing devices, the most popular among which are Samsung ML 1210, Samsung ML 2015, Samsung ML 2160, Samsung ML 1640, Samsung ML 2165.

Now a few words about the development of the company logo. The first three versions of the logo contain an image of three stars, which, in accordance with Eastern philosophy, have an eternal, unshakable beginning.

Samsung logos

In 1993, at the initiative of the company's management, a modern version of the Samsung Electronics logo was developed. The slightly inclined ellipse symbolizes the Universe, the blue color in the design of the ellipse is the color of the sky and ocean. The word "Samsung" is located inside the ellipse, with the symbols "S" and "G" creating small holes at the border, thereby marking the company's connection to the world.

Modern Samsung logo and its meaning

Currently, Samsung Electronics ranks 21st in the world in terms of brand value, and the company logo is one of the most recognizable.

Samsung logo at the entrance to the company's office

Stele at the company's central office

Byong Chul Lee died in 1987 from lung cancer. In one of the Samsung offices, in honor of the blessed memory of its founder, a memorial bust made of bronze and marble was installed.

Commemorative bust of the company's founder

From the death of Byong Chul Lee to the present (with a break in 2008-2010), the board of directors of Samsung has been headed by the youngest son of the founder, Lee Gong Hee. His appointment to the post of head of the board of directors went against all Eastern traditions, according to which the eldest son inherits most of the family property.

Founder's son - Lee Gun Hee

At the end of 2012, Lee Gun Hee appointed his son Jay Lee to the post of deputy board of directors, effectively recognizing him as the heir to the Samsung empire.

Samsung is an entire industrial concern. The giant was founded back in 1938.

In 1938, Korean entrepreneur Lee Byung-chul succeeds in registering the Samsung Trading Company trademark. At first, his company exported rice, sugar and dry fish from Korea to China and Manchuria.

The name Samsung is not Korean. Lee Byung-chul named his enterprise this way because he had far-reaching plans. At the onset of the 50s, the ambitious Korean planned to develop a partnership with the countries of North America.

During World War II, when American troops landed in Europe, Samsung began supplying the American military with rice vodka and beer. However, the brutal Korean War that broke out in the 50s stopped the company's growth. The alcohol sales business was curtailed, and many factories were simply destroyed.

Renaissance

After the end of the Korean War, the new government began to implement large-scale economic reforms. In order to boost the country's economy, it was decided to provide the largest entrepreneurs with government orders. They were also provided with huge tax and legal benefits. It was during this period that such Korean giants as Daewoo, Hyundai, Goldstar (LG) were created.

Each company had its own specialization. Daewoo was engaged in the production of cars, Hyundai - in construction, Samsung began to produce electronics, LG began to produce a variety of electronics.

The company made another breakthrough when in 1969, after merging with Sanyo, it began producing the first black and white televisions. At that time, only 2% of Koreans had televisions at home.

The merger of the two companies became the basis for the creation of a large division - Samsung Electronics.

However, already in the 80s the company had to endure a major crisis. The economic downturn of the eighties almost cost the company collapse.

Samsung had to get rid of several non-core divisions and also reduce the number of subsidiaries.

Big changes

The next chapter in the company's history began with the arrival of a new leader, Lee Gon-hee. He proposed a major range of reforms, which involved a complete restructuring of the company and a change in all management principles.

The company also faced a complete change in marketing. The company strategy and logo were completely redesigned. It was then that the world saw the modern Samsung logo.

Today, all students who are studying to become advertisers are talking about the Samsung rebranding as one of the most successful in history. Stunning design and a large-scale advertising campaign around the world did their job. Now the Samsung logo is considered the most recognizable in the world.

In 1983, the company began producing personal computers. In 1992–1993, the company's developers completed work on the first personal mobile devices.

According to marketing research conducted by international agencies, Samsung is in 21st place in terms of total brand value. The Samsung brand is valued at almost $17 billion.

Samsung Group has many divisions that are involved in the production of microelectronics, chemical industry, construction, etc.

The structure of the company is a full (closed) production cycle of various electronics.

According to research, Samsung ranks first in the United States in selling mobile phones. The company is a leader in the European mobile phone market and is ahead of its main competitor, the Swedish company Nokia.

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Interesting information about the Samsung brand. Background information about the Samsung brand.

In the 1930s in Korea, entrepreneur Lee Byung-chul opened his own business producing rice flour. A small warehouse in Daegu becomes the beginning of the great history of Samsung. At this time, Korea was a colony of Japan, and it was quite difficult to engage in private enterprise in the country. However, already in 1938, Lee managed to create the first independent channel for exports from Korea to China and Manchuria. The active development of the supply of food products such as rice, sugar and dried fish made it possible to officially register the Samsung Trading Company trademark. The foreign (for Korea) origin of the name was a consequence of the far-reaching, ambitious plans of the Korean entrepreneur: by the end of the 1950s, Lee Byung was going to establish trade with the countries of the American continent. And after the landing of US troops on the Korean Peninsula, the products of the plant for the production of rice vodka and beer began to be sold to representatives of the allied forces. The Korean War put an end to this business. Warehouses were looted and burned, as were the company's main factories.

There is a legend that in the ruins of a burned house, Lee Byung found a hidden box with money, which he invested in his new business. It was a textile factory, a sugar factory, and later an insurance business. Lee Byung quickly grew rich, despite the fact that the average per capita income in Korea in the 1960s did not exceed $80. It is worth noting that at that time, even in the capital, Seoul, there was no constant electricity; electricity was supplied for several hours a day, and there was no centralized water supply. Not surprisingly, a quick military coup overthrew Syngman Rhee, president and close friend of Yi Byung, who, as a wealthy businessman, was part of the disgraced ruler’s inner circle. Lee Byung-chul himself was imprisoned for bribery and close acquaintance with the ousted president.

The new president of South Korea, General Park Chung-hee, began industrial and economic reforms. A program for the development of the industrial sector of the economy was developed, an increased focus on exports was supported by close relations with the United States, it was supposed to take out foreign loans, purchase raw materials and modern technologies, and use the profits received again to purchase raw materials and equipment. Korean reformers concluded that a stable economy should rely on large concerns, but they had to be created as soon as possible, so government loans and loans were provided to the most prominent businessmen in Korea. They were provided with government orders, while certain legal and tax breaks made it possible for small businesses to grow into large conglomerates. Lee Byung-chul was among the successful entrepreneurs.

Thus, 30 large companies were created (chaebol - “money families”). Among them, in addition to Samsung, were Daewoo, Hyundai, Goldstar (LG), etc. Each “money family” had its own direction: Daewoo - automobile production, Goldstar - household appliances, Samsung - electronics, Hyundai - construction, etc. d.

The South Korean economy was growing at a rapid rate of 6 to 14% per year. The increase in exports during this period was 30%. So in 1969, when Samsung, after merging with Sanyo, began producing black and white TVs, only 2% of the population in Korea itself had them.

The merger of Sanyo and Samsung marked the beginning of one of the largest sectors of the Samsung Group - Samsung Electronics. The company managed, albeit with heavy losses, to survive the economic crisis of the 1980s. The price of the crisis is several non-core divisions and a sharp reduction in the number of subsidiaries. With the advent of Li Gon-hee to the board, a whole range of reforms was proposed, which involved not only a complete restructuring of the company, but also a change in the very foundations of management: the company had to fully comply with the conditions of the free trade law. Proposals to change the policy regarding external investors were supposed to increase the company's attractiveness for subsidies, since the conglomerate lost financial support from the state.

Until the 1980s, shares of companies included in the concern were circulated only in South Korea, and were in fairly low demand from investors. The reason is traditionally Asian management based on the principles of Confucianism: the board was headed exclusively by representatives of the Li family. External investors had no leverage over decision-making in the management of companies. In addition, traditional management implied lifelong employment and career advancement based on years of service.

Marketing changes were introduced, a complete redesign of the company's mission and a change in its symbol. The company's first two logos featured three red stars. But Samsung management, considering the previous logo inappropriate for the image of an international corporation, decided to replace it. It was then that the modern emblem was released - a dynamically inclined blue ellipse with the company name written inside. Excellent design and a large-scale advertising campaign did their job: the logo became one of the most recognizable in the world. Advertising students at leading universities are now studying the Samsung logo change as an example of an exceptionally successful rebranding.

When developing the new emblem, Eastern philosophy was not avoided. According to company representatives, “the elliptical shape of the logo symbolizes movement in global space, expressing the idea of ​​renewal and improvement.” These changes continued until the 1990s.

In 1983, the production of personal computers was opened.

In 1991-1992, the development of the first production of personal mobile devices and mobile telephony was completed.

Finally, in 1999, the Forbes Global Consumer Electronics Industry Award was awarded to Samsung Electronics.

One of the most important areas is the creation of LCD panels (monitors) and TV, as evidenced by the ubiquity of production. Samsung Electronics monitor manufacturing plants are located in South Korea (Suwon) (1981), Hungary (1990), Malaysia (1995), Great Britain (1995), Mexico (1998), China (1998), Brazil (1998), Slovakia ( 2002), India (2001), Vietnam (2001), Thailand (2001), Spain (2001).

In 2008, a TV production plant was opened in Russia (Kaluga region), the company assembles LCD and plasma TVs. The plant has a workshop for the production of plastic parts for the product body, but the line is not fully loaded and the bulk of the devices are assembled from imported parts (mainly made in China) (November 2008).

The head production in the suburbs of Seoul became busy with the production of displays of the highest quality (of all those produced by the concern), and a “6 sigma” control system was introduced at this enterprise. Here they develop new models, test them, create the first series of products, and after successful implementation they distribute the burden of manufacturing a new product among factories around the world. This standard has been introduced at most of the concern's factories; for example, it is a corporate strategy for the operation of the Samsung SDI division.

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