People give preference to one color, or at most two or three (depending on where these colors are used: in clothing, furnishings, etc.). One popular question is: “What is your favorite color?” Is not it? The answer to it can not only satisfy simple curiosity, but also help to unravel the character and emotional make-up of the individual. Of course, it cannot be denied that over time a person’s taste and preference for color can change.

Before you start reading, think about which color is your favorite and which one will be relegated to last place: red, pink, orange, yellow, green, light green, light blue, lilac, blue, purple, brown, beige, gray, white, black.

Red

The color red symbolizes the unbridled desire for success, dramatization of experiences, and a feeling of fullness of life. This is an incentive for all activities, activity in all possible areas. A person is distinguished by courage, willpower, authority, quick temper, sociability, and a tendency toward altruism, if red is his favorite color. If you place red in first place, it means you want to intensify your emotional sensations and act energetically.

However, the bright, joyful picture also has a downside... since you crave bright colors in life so much, routine can drive you crazy; impatience leads to fickleness and inconstancy.

It is difficult for you to remain objective, your behavior is characterized by self-confidence and stubbornness. You prefer, after listening to someone's advice, to do things your own way. Patience is not one of your virtues. However, other people are interested in you and you motivate them to take action. The world would be a boring place without red people.

Since the color red is associated with a frantic lust for life, excitement and passion, not liking this color may mean that you are unlikely to feel such intense emotions right now. Perhaps you are put off by the aggressiveness and pressure associated with the perception of the color red. Or perhaps you are still looking for more satisfaction from life, but are afraid of being drawn into its cycle?

People who are irritable, tired, and worried about many problems often turn to cooler colors in search of rest and relaxation - this is a natural defensive reaction.

People who put this color in last place have an inferiority complex, fear of quarrels, love of solitude, and instability in relationships.

Pink

Pink is a softened red that combines passion and purity. This color is associated with romance, freshness, sophistication and tenderness.
A person who prefers the color pink spends his entire life in a world of dreams and anticipation of miracles.

He dreams of sublime love, he is gentle and relaxed. He is a terrible opponent of paradise in a hut - he loves comfort and coziness. Often “rose-colored glasses” replace reality for him, so calm is his second self. But a meeting with harsh (if at some point it is such) reality can unsettle him for a long time. It happens that a “pink” person often lets those around him down, because he overestimates his strength. But after troubles and storms in life, he calms down almost instantly. Such a person often promises much more than he can deliver, but his plans are often illusions.

If you put pink in last place, it means that you are a pragmatic person and do not like to “have your head in the clouds” in vain. In general, soft, moderate shades are not characterized by emotionality, which is why many people are indifferent to the color pink. If you don't like pink, you may be looking for a splash of excitement and this color is too calm for you.

Orange

This is the color of people who have extraordinary intuition and are prone to daydreaming. They absolutely love to shine in any society and be the center of attention. Possessing many abilities, such people are most likely original, but not brilliant. Flaws?

Let's turn to the ancient Italian comedy of masks - where the color orange meant hypocrisy and pretense! People whose favorite color is orange are often fickle: such a person will most likely call the person he recently met his best friend. In love they are independent and always ready to conquer new worlds!

If you prefer peach tones, you have the same qualities as "orange" people, but you are calmer and even less aggressive, you are just as friendly and charming, and even softer in communication. You are capable of working just as hard, but in the game you often choose the role of observer.

If you put the orange color in last place, apparently you don’t like too bright colors in life: you don’t like noisy parties, irrepressible fun, loud laughter, boasting and intimacy on display. Therefore, you find it difficult to get along with people and may even be considered unsociable. You prefer a narrow circle of really close friends to a huge number of acquaintances, and if you find a friend, it’s a friend for life.

Yellow

The color yellow is perceived as luminous and warm, as it is strongly associated with sunlight. This color sparkles with optimism; it symbolizes calmness, ease in relationships with people, and intelligence. Being loved means being sociable, curious, courageous, adaptable, and enjoying the opportunity to please and attract people. People whose favorite color is yellow are original, endowed with a rich imagination and developed artistic taste. Possessing an inquisitive mind, they love everything new and interesting. If you like the color yellow, you are most likely a reliable friend. Your ambitions are often realized and you generally have a very bright outlook on life.

However, you are often selfish and do not like to be second. You can be generous, but you are often distrustful, which can make you seem like you shy away from people. Sometimes you are intolerant of other people's ideas, which seem to you to be not as well thought out as your own. You sincerely care about the good of society, but are still more inclined to think about it than to take action. “Yellow” people are prone to pedantry, but at the same time they are quite satisfied with the world and are happy.

If you dislike the color yellow, then you also dislike the traits that “yellow” people have. You are a realist, practical person with utilitarian preferences and are likely to be critical of those who do not share your views. You are skeptical of new ideas and would rather focus on familiar things than try something new. A guaranteed result is always important to you, since you prefer to reliably protect yourself from disappointment. If you put yellow in last place, then most likely you are a focused, pessimistic person, and it is difficult to make acquaintance with you.

Green

Green is the color of nature, nature, life itself, spring. The most “natural” color fascinates with its balance of warmth and coolness, and “green” people often turn out to be confident and balanced in character. They are diligent citizens, caring parents, caring neighbors - discerning, kind and generous people.

If you prefer green, it means that you are afraid of other people's influence and are looking for a way to assert yourself, since this is vitally important for you. You are smart and understand new ideas on the fly. On the other hand, you will rarely agree to take risks and try something new where you can follow a proven, generally accepted path. “Green” people never suffer from a lack of appetite, and even if they have to go on a diet, they rarely manage to lose weight. One of the worst traits of these people is their tendency to gossip and envy.
The dark green fan is stubborn and persistent. Those who put this dark green color in the first place are mostly straightforward, uncompromisingly committed to fulfilling their own decisions, and show a tendency to idealize themselves, while at the same time having a tendency to forcibly improve others.

Anyone who does not like the color green is afraid of everyday problems, the vicissitudes of fate, and in general - all difficulties. A person who has resolutely rejected the color green often complains that others demand too much from him. Those who put green in last place can hardly be called sociable or sociable. The natural need to be accepted by a group of people is more likely to push you away from them than to force you to join. You don't like to act, think or look the same way as most people around you act, think and look. Picnics and parties, and even trips to visit relatives are not for you.

Salad

Light green is considered the favorite color of people with a commanding character and a rather cynical outlook on life and relations between the sexes. Such people like to suppress and boss not only at work, but also in the family. Such people generally have a fear of active action: they are always afraid of getting into a difficult situation. But they like to push others to be active and wait: what will happen?

If you put the salad color in last place, then most likely you are a closed, uncommunicative person, you do not like to command people, it is much easier for you to obey. At the same time, you are an obligatory, tactful, and sometimes even delicate person.

Blue

Blue color is a symbol of impressionability, affection, fidelity. Those who put blue in first place easily become discouraged in moments of failure. This is a typical infantile tone, and if an adult prefers it, it means that he has retained the “child” in himself and the character traits associated with it. Blue color speaks of freedom, carelessness, and a tendency to change the situation.

This is the color of artists, and not necessarily artists by profession. Such people love life, love to play beautiful roles in it, adore success and, as a rule, achieve it easily. They strive for recognition. If they like their work, they achieve great success in it. If a person prefers light blue, then he cannot stand loneliness and, as a rule, suffers deeply if emptiness forms around him. He is naturally very sociable and has many friends. He knows how to give a lot, but wants to receive just as much in return. Among the few qualities that complicate his life is the fear of loneliness.

If you decisively reject the color blue, then this means inner restlessness and a desire for change that will help get rid of depression and passivity.

Lilac

People who love the color lavender often prefer it over all others. Such people like to be considered different from others; They are savvy, although they are not always distinguished by a subtle mind. “Lilac” individuals strive for perfection and even sophistication in life; they have a fantasy about a world in which all the “dark” sides of life can simply be ignored. Appearance and the first impression of the interlocutor are very important for such people.

Aristocraticism and a tendency towards sentimentality are associated with the color lilac, as well as romance, nostalgia and sophistication. Because this color is very close to purple, lilac people are often creative and enjoy supporting talented people.

If you put lilac in last place, your approach to life is businesslike. You don’t like it when your interlocutor flirts with you or avoids direct conversation, since you yourself prefer to be straightforward. You are not subject to nostalgia because you live in the present. Those who dislike the colors purple and lilac also have a strong dislike of superficiality in behavior or appearance, and usually do not hide it. They usually perceive the color purple as bland and boring.

Blue

Blue is the color of calm and tranquility. This is probably the most widely preferred color. Since this is the color of the sky, it is usually associated with the spiritual exaltation of a person, his purity. If you like him, it speaks of modesty and melancholy; such a person often needs to rest, he gets tired quickly and easily, a sense of confidence and the goodwill of others is extremely important to him.

People who prefer blue are gullible and need to be trusted. Sensitive to the needs of others, capable of strong attachment, such people have a hard time experiencing any betrayal or disappointment. They do not avoid large companies, but, nevertheless, prefer to remain among close friends. “Blue” people strive for harmony, calmness, patience and perseverance, and tranquility. They are conservative, reliable, have an even temperament and think twice before saying or doing anything.

If your color is blue, you have a strong sense of responsibility. You should be careful that pedantry does not make you too demanding of others. However, your attentiveness to people and gentleness will outweigh the negative traits of your character.

The rejection of this color reveals a person who wants to give the impression that he can do anything in the world. But, in essence, he is a model of uncertainty and isolation. Indifference to this color speaks of a certain frivolity in the field of feelings, although hidden under the guise of courtesy.

In general, dislike of the color blue means anxiety, restlessness, and the need to break out of the surrounding monotony. Perhaps you want to change jobs, or even change your whole life in search of experiences. You are probably tired of the fact that someone is constantly “relying on you,” but your conscience does not allow you to give up everything. Do you wish you were rich or famous (or both?) because sometimes you feel like it allows you to enjoy life without having to work so hard. Deep, rich blue is often associated with sadness and melancholy, which is why some people put it in last place.

Violet

Anyone who loves the color purple is an unusual person. He strives for freedom and independence, loves surprises and zigzags. He may seem “sleeping,” but in his soul he strives to fly, dreams of wings in order to fly as high as possible. He loves intellectual communication, and, by the way, he often lacks it! Lovers of the color purple often have remarkable intelligence.

“Violet” personalities are mysterious, have a creative mind and quickly perceive sublime ideas. The color purple is often favored by artists, as well as people who feel that they stand out from the monotony of the crowd around them. If this is your color, you are most likely generous and charming. Purple is often associated with observation, receptivity, vanity and changeability.

Since purple is a combination of red and blue, which are perceived as opposites, your character is characterized by a combination of contradictory traits, and you constantly try to balance between these opposites - the excitement of red and the calmness of blue...

Purple people are considered easy to live with, but difficult to truly get to know. You can be secretive, so even in those moments when you reveal your soul, your closest friends may not always fully understand you.

If you don’t like the color purple, then you are a materialist, you are used to justifying your views on life, you value stability, clarity, and symmetry. They are straightforward and open in communication, and apparently do not like people who are arrogant, unnaturally refined, or judge things superficially.

Brown

The color of Mother Earth is associated with strength and reliability. People who are partial to shades of brown have an even character, a strong sense of duty and responsibility, and value subtle humor, simplicity, comfort, quality, harmony and home. A fan of the color brown is thorough and tries to take only deliberate actions.

He prefers loneliness and silence rather than noisy company. Such a person is distinguished by severity in relationships, perseverance in life and frugality. He loves power and strives for it. For him, the most important thing is to stand firmly and firmly on the ground. Such a person rarely makes a brilliant impression on others, but in difficult times you can rely on him. A “brown” person is active in love and devotes a lot of time to it, although love will never prevent him from controlling himself (if only in order not to completely lose his head). He is also inclined to think about the problems of the world, and if he sets a goal for himself, he will achieve it at all costs!

Brown people are loyal friends, understanding but inflexible, they have strong opinions and can be intolerant of those who think, speak or act too quickly. They are attentive to money, know how to take a closer look at a product and make a profitable purchase.

If you put brown last, then you seem to fantasize about a lot of things - for example, you dream of going on a trip with a traveling circus or becoming a race car driver... everything new excites you, and everyday things seem incredibly boring. You are a witty, impulsive and generous person. Life on a farm is not for you, and couch potatoes make you bored. You love people, but they must be bright and outstanding. A serious relationship can be very risky for your partner - after all, it is so difficult to get you to sit in one place!

Beige

“Beige” people have the same basic distinctive features as “brown” people, only these features are greatly softened and do not appear so clearly. Creamy beige and honey tones take on many of the qualities associated with yellow, while pinkish shades of beige are closer in mood to pink.
The color beige is liked by sincere people who value quality and practicality and strive to remain neutral in difficult situations.

If you don't like beige, you are more reserved than those who don't like brown, but have many of the same qualities. The pallor of beige color symbolizes for you a pale existence - boring and tedious. You hate routine.

Grey

Gray is the favorite color of sensible and distrustful people who think for a long time before making any decision. People who prefer this most neutral of all shades have the same neutral attitude towards life, as if they are trying to protect themselves from a crazy world by wrapping themselves in a reliable blanket of neutrality.

If this is your color, you obviously prefer a safe, prudent, balanced lifestyle, and unlike red lovers, you seek contentment rather than excitement. It is important for you to maintain the “status quo” in any situation.

You often make compromises in life. You are practical and calm, and do not like to attract attention, enjoy work and strive to be useful. In general, you are a leisurely, conservative, reserved and reliable person.

Not liking gray means not liking neutrality. You would rather be right or wrong than abstain. Ordinary life is too boring for you: you strive for a fuller, richer life. Perhaps this forces you to often change your attachments, interests and preferences in search of your happiness...

In a word, people who do not like this color have an impulsive, sometimes even frivolous character.

White

It is a synthesis of all colors, which is why it is the ideal color, the “dream color.” It contains a significant meaning, since it simultaneously conveys the brilliance of light and the coldness of ice. This color can be preferred by a person with any character; it rarely repels anyone.

White color symbolizes purity. Those who prefer pure white to other tones are usually distinguished by accuracy in everything, they are careful and insightful, critical and somewhat fussy. White also signifies self-sufficiency and, often, innocence. He is like a memory of childhood and simplicity...

Dislike of white does not mean that you are a disorganized or unkempt person, but it is unlikely that you are completely possessed by a passion for order, especially since you cannot be called too fussy a person. Slightly asymmetrical things are much more interesting to you than ideal proportions, and a few specks of dust on a bookshelf do not make you want to immediately start a big cleaning. You are relaxed, and it’s a pleasure to spend time with you in company.

Black

Black is not really a color, but the absence of it. However, black has an unusually large number of adherents. The person who chooses it is always ready to fight, he is full of fire and passion. The feelings of the “black” absorb him entirely, sometimes overwhelming him.

This is the color of rebellion, the elements, but not a voluntary feeling, but inspired by circumstances or other people. Alas, a lover of black cannot always correctly assess the situation, which is why he loses and suffers greatly. In his life, intimacy plays a leading role, he is very passionate, a kind of “king of the night”, loves to love and be loved. Regardless of the goal, he always goes ahead without stopping. In a relationship with him, you will definitely encounter uncontrollable emotions.

Often the color black symbolizes a joyless perception of life. Anyone who prefers to dress in black (except for mourning symbols - this is a special case) often perceives life in gloomy tones, is unsure of himself, unhappy, and prone to depression, because he has no doubt that ideals in life are unattainable. Frequently changing a black suit or dress to another, brighter one is an indicator that pessimistic moods are dissipating.

For people who put black in last place, this color can be associated with absolute negation... it is an eternal secret, an abyss, a black hole... It can symbolize death and mourning. Perhaps you were afraid of the dark as a child and forgot about it, but feelings of discomfort haunt you when you look at the color black. However, black may simply seem too heavy and dark for you.

You most likely feel uncomfortable in the company of people with sophisticated manners - you prefer sincere people who do not burden themselves and others with the conventions of social status.

Coloristics

Color is the property of light to cause a certain visual sensation in accordance with the spectral composition of the reflected or emitted radiation. Light of different wavelengths excites different color sensations; Radiations from 380 to 470 nm are violet and blue, from 470 to 500 nm - blue-green, from 500 to 560 nm - green, from 560 to 590 nm - yellow-orange, from 590 to 760 nm - red. However, the color of complex radiation is not uniquely determined by its spectral composition.

• Hue(color) - name of the color (red, blue,...).
• Intensity- level of color concentration (predominance of one or another tone).
• Depth- the degree of brightness or dullness of the color tonality.
• Lightness- degree of whiteness (% presence of white and light gray tones in the color).
• Saturation- % presence of dark gray and black tones.
• Brightness- a characteristic of luminous bodies, equal to the ratio of the intensity of light in any direction to the area of ​​​​the projection of the luminous surface onto a plane perpendicular to this direction.
• Contrast- the ratio of the difference in brightness of the object and background to their sum.

Color is a qualitative characteristic of electromagnetic radiation in the optical range, determined on the basis of the emerging physiological visual sensation of color. Color depends primarily on the spectrum.
The sensation of color occurs in the sensitive cells of the retina of a person or other animal - the cones. There are three types of cones - “red”, “green” and “blue”, respectively, each color sensation is represented as the sum of the sensations of these three colors.

Color affects a person’s physiological processes and his psychological state. Knowing the characteristics of each color, you can form a certain image, evoke certain emotions and associations.

Red

Red color (compensating green) is the most active. This is a rich, heavy, hot, bright color. It symbolizes passionate love, power, fire, war. Light shades of red are stimulating, dark shades give solidity. Red color corresponds to the planet Mars.

For the Chinese, red is a symbol of good luck, happiness, nobility, and for the Indians it represents life and action.

Stimulates, supplies very strong, but quite rough energy. Promotes activity, confidence, friendliness. In large quantities it can provoke rage and anger.

Physiology: stimulates the nervous system, releases adrenaline, improves blood circulation, increases the number of red cells in the blood, increases sexuality and sexual desire.
Psychology: gives a sense of security, confidence in the future, helps to cope with troubles easier. Forms a leader.

Orange

Orange color (compensating for blue, cyan) is low-saturated, warm, light, sexy. It has a stimulating effect. Orange color stimulates the emotional sphere, creates a feeling of well-being and fun. It symbolizes pleasure, celebration, nobility. Orange color corresponds to Mercury.

Releases emotions, raises self-esteem, teaches forgiveness. An excellent antidepressant, promotes a good mood. Pastel shades (apricot, peach) restore nervous energy.

Physiology: located between the red and yellow colors of the spectrum, therefore it has the properties of these two colors. Gives energy like red and promotes thought process like yellow.
Psychology: clears unpleasant feelings, helps to accept negative events in life (for example, a breakup or the loss of a loved one), helps to forgive another person, let go of an insoluble situation. If you are at a dead end and afraid of changes that will open up new horizons in life, turn to the color orange.

Yellow

Yellow color (compensating purple) is warm, light, bright, flowing, joyful. It evokes pleasant sensations and symbolizes movement, joy and fun. Yellow color promotes the activation of mental activity. Yellow - remains in memory for a long time. But in combination with other colors it can evoke opposite emotions. For example, greenish-yellow and gray-yellow shades personify envy, falsehood and have a repulsive effect. Yellow color corresponds to the Sun.

In Brazil, this color is a symbol of despair, and in combination with purple it is a symbol of illness; among Syrian Muslims it is a symbol of death. In China, on the contrary, yellow is very popular as it is a symbol of empire and splendor. For Russian people, yellow is a sign of separation and betrayal.

A joyful, stimulating color. It is associated with intelligence and expressiveness. It increases concentration, organizes, improves memory, and promotes fair and quick decision making.
Yellow helps you accept new ideas and other people's points of view. This is the color of optimism.

Physiology: treats the digestive system well and ensures its functioning. Mainly affects the flow of bile, which plays a role in the absorption and digestion of fats. Improves memory.
Psychology: sets feelings in motion, frees from negativity, which undermines self-confidence. Makes it easier to accept new ideas and accept different points of view. It promotes better self-organization and concentration of thought. For children: increases cognitive interest. Can be used for children's rooms, but in limited quantities, otherwise children will not be able to sleep peacefully.

Green

Green color (compensating for red) is rich, calm, fresh, gentle, calming, lively. It has a calming effect. It symbolizes peace, tranquility, love, salvation. Green color corresponds to the planet Venus.
Green is a popular color in Mexico, Australia, Ireland and Egypt. In China, green symbolizes luxurious life and youth; in India - peace and hope.

Life, growth, harmony. It unites us with nature and helps us be closer to each other.

Physiology: helps with negative conditions: imbalance, anger, rudeness, stiffness in emotions and feelings.
Psychology: when you lack green, you are deprived of harmony. Not recommended if you need to make quick decisions, as green is relaxing.

Blue

Blue color (compensating orange) is slightly saturated, light, airy, cool, calm, slightly passive. It symbolizes purity, intelligence, constancy and tenderness. If there is too much blue, it can cause laziness and apathy.

For the Chinese, blue is one of the mourning colors; in India - a symbol of truthfulness; in Brazil it is a symbol of sadness.

Blue is considered the color of creativity and is recommended for classrooms or offices. The turquoise hue promotes communication.

Physiology: helps with insomnia, helps you fall asleep, as it has a relaxing effect. Has an astringent and anti-inflammatory effect.
Psychology: helps with negative mental states: shyness, fear of speaking, bad relationships.
With the help of blue, you can detach yourself from the outside world and, left alone with your thoughts, contemplate and reflect calmly. When engaging in meditative practices, it is useful to light a blue candle or a blue lamp. Promotes creativity.

Blue

The blue color (compensating for the orange) is very rich and very cool. It is heavy, strict, mysterious, pure. The first feeling it evokes is a feeling of wariness. The blue color symbolizes the universe, space and corresponds to the planet Jupiter.

Calming color. It promotes physical and mental relaxation, creates an atmosphere of security and trust.

Physiology: treats deafness, cataracts, bleeding, insomnia. Is an anesthetic. Helps with sore throats and rheumatism. Affects the endocrine system.
Psychology: develops mental abilities. Clears thinking, frees you from worries and fears, allows you to hear your inner voice and make the right decision (intuition). With indigo it is easier to move to more subtle levels of consciousness. Not recommended for people prone to seasonal depression.

Violet

Violet color (compensating yellow) is rich, cold, heavy, calm, mysterious. It symbolizes wisdom, maturity, higher intelligence. Violet color is easily suppressed by other colors, but violet color itself is deep and expressive. It gives clothes a solemn and luxurious look. In large quantities, the color purple causes melancholy. Corresponds to the planet Uranus.

Associated with artistry, great ideas, intuition and mysticism. It promotes inspiration, compassion, sensitivity.

A majestic color that has always been present in the clothing of kings and clergy. This is the color of inspiration, which is characteristic of healers and creative individuals. It will help you learn to accept everything that happens to you with a calm heart, calm your soul and nourish it with the energy of inspiration. Purple unites the body and mind, material needs with the needs of the soul. People with a predominance of violet color in their aura make skilled healers, and if they are creative, their works are distinguished by their naturalness and language that is understandable to everyone. Violet balances the two ends of the spectrum, and also balances the masculine and feminine energies in the human body.

Physiology: treats physiological diseases: concussion, epilepsy, neuralgia, multiple sclerosis. Not recommended for people with severe mental illness and alcoholism.
Psychology: helps with negative mental states: neurosis, loss of faith, despair, loss of self-esteem.

Tones:

Black-: motivated use of force, creation, learning, ability to foresight, meaningfulness, hidden treasures, destructiveness, use of force as a manifestation of weakness and selfishness, suppression, depression, emptiness, abstinence, restrictions. Black hides what he has. A person who prefers it seeks to hide his inner world from others. Black symbolizes the end. Every evening we are happy to return to the night to recuperate. But it is he who gives rise to everything new. Life begins with the unknown. Black is able to control the situation thanks to secret knowledge. Black seeks to maintain his power by any means necessary. On the other hand, this person feels the need for external control.
Power, sexuality, complexity, formality, elegance, richness, mystery, fear, evil, anonymity, discontent, depth, style, sadness, remorse, anger, underground, good techno color, mourning, death (Western cultures).

White- intactness, completeness, dedication, unity, lightness, revealing the hidden and false, isolation, sterility, numbness, disappointment, stiffness, boredom. The main quality of white is equality. White color seeks justice. He is impartial. White color symbolizes innocence. This is the color of a real bride, a girl who has not yet known passion. White is characterized by a certain density. Holding a transparent crystal in your hands, you see the Radiance in front of you. When you pick up a white cotton sheet, you can't see anything through it. White is one step below the impeccable purity of Radiance. White contains all the colors of the spectrum equally, being the result of their mixing. Therefore, white can be used to create certain combinations. All colors in white are equal. In mythology, white serves as a symbol of unity. White seeks justice. The white wig on the judge's head indicates his impartiality. White is a spiritual guardian. If white is present, then everything will be fine. A doctor in a white coat snatches a man from the jaws of death.
Reverence, purity, simplicity, peace, humility, precision, innocence, youth, birth, winter, snow, good, sterility, marriage (Western cultures), death (Eastern cultures), cold, clinical, sterile.

Grey- safety, reliability, intelligence, sedate, modesty, dignity, completeness, firm, conservative, practical, old age, sadness.

Grey, black and white(tones) - are the connecting link for colors. They have no effect. They are a background for flowers and increase the intensity of the color nearby, and when added, they increase the lightness (light gray, white) or saturation (dark gray, black) of the color.

Psychological effects of color

When talking about the psychological impact of color, it is important to take into account the fact that different societies have different points of view. Even independent research results on the effects of color sometimes bear the imprint of belonging to a particular cultural group of people whose opinions have been formed over the centuries.

The symbolic meaning of flowers has developed among certain peoples over the centuries. Take, for example, black and white colors. In the West, black is perceived as a serious, dramatic, and sometimes sad color. When using black color in decoration, warnings are often heard about its depressing effect. Traditionally, black is the color of mourning. White color, on the contrary, is associated with purity, peacefulness, and optimism. Therefore, wedding dresses in Western countries are traditionally white. It would never occur to anyone to wear white clothes to a funeral ceremony, or for a bride to attend a wedding in a black dress. However, in some Eastern countries, white, and not black, is the color of mourning.

Each color has its own magical power. It’s not just that a wedding dress should be white, because it is a symbol of purity. The roses we give to our loved ones should be red. Each color has its own magical symbol. We encourage you to read about primary colors and what they mean.

Magic of color

White

Divine color. Symbol of light, purity and truth. In most countries (European countries, China, Egypt, etc.) white is the color of mourning clothes. White robes were used to initiate the deceased into a new life.
This is the color of joy and celebration.
Controversial symbol. Combining light and life on the one hand, and old age, blindness and death on the other. In China, white was associated with both treachery and purity. The Scandinavian goddess of death Hel, who lives in the icy (white) world of death Hel, has a deathly white face.
Everyone knows the expression “white crow,” but what is a “white elephant”? This expression came to us from ancient Siam. To get rid of an unwanted courtier, the King of Siam gave him a large white elephant. The cost of feeding the animal quickly ruined the courtier, and it was impossible to get rid of the royal gift. Since then, a large, impressive, but useless acquisition has been called a “white elephant.” “Lily-colored liver” (“white liver”) - the expression comes from the belief that the liver of cowards has no blood. “Show a white feather” - show cowardice. The expression comes from cockfighting. Red and black roosters have been observed to rip feathers from the tails of the more cowardly white roosters.
Interestingly, the word “candidate” comes from the Latin “candidus” (“dazzling white”).
White dove - symbolizes peace, the Holy Spirit.
White eggs - creation.
White flag - voluntary surrender, truce.
White is the color of cleansing from sins, baptism and communion, the holidays of Christmas, Easter and Ascension.
In alchemy, white is associated with mercury.

Blue

Blue, like white, is a divine color. Blue is associated with Jupiter, Juno, Amon-Ra, Vishnu and other gods.
In China, blue is a symbol of Tao. The Sacred Path, the principle of existence.
Like white, blue is the color of truth, fidelity, chastity and justice in the Christian tradition.
Light blue color is a symbol of the incomprehensible and wonderful.

Yellow

The symbolism of yellow largely depends on its tone. Warm yellow tones are a symbol of an unbreakable marriage, and cold yellow tones are a symbol of adultery (the color of cuckolds in France).
Yellow is the color of gold, a symbol of the sun and divine power.
In Greek mythology, yellow is the color of Apollo. In China, yellow is the color of the emperor. During the Qing Dynasty, only the emperor had the right to wear yellow clothes.
In addition, yellow is the color of betrayal, jealousy, cowardice, and lies. In some European countries, the doors of the houses of criminals and traitors were smeared with yellow. Judas and Cain are usually depicted with yellow beards. During World War II, in Nazi-occupied countries, Jews were required to wear yellow “bands of shame.” Yellow color was chosen by Gautama Buddha as a symbol of humility.
Yellow is the color of illness. A yellow cross was placed on plague houses. A yellow flag on board the ship indicated that there were infectious patients on board. Now the yellow flag is raised when they want to say that there are no sick people on the ship (when entering a foreign port).
In football and in traffic laws, yellow is a warning.

Brown

Color and all its shades (the color of earth) are preferred by those who have firmly and confidently stood on their feet. People who have a soft spot for him value traditions and family. When he is unpleasant, it speaks of pride and selfishness, that this person is secretive and has difficulty being frank.

Red

The color red symbolizes blood, fire, anger, war, revolution, strength and courage. In addition, red is the color of life. Prehistoric man sprinkled blood on the object he wanted to revive.
In ancient Rome, the color red symbolized divinity. It is the color of the nobility, patricians and emperors of Rome. A symbol of supreme power, which later passed to the cardinals. After victory, Roman generals painted their faces (in honor of Mars) red.
The Red Ensign has been in use in the British Navy since the 17th century and symbolizes a "challenge to battle."
The red flag was used during the Paris Commune of 1817, in our country during the uprising of 1905, the revolution of 1917 and the next few decades. The term "Reds" is often used to refer to communists.
Red is the color of anarchy. Supporters of the Italian national leader Giuseppe Garibaldi (1807-1882) were called “red shirts” because they wore red shirts as a sign of disobedience to the authorities.
The red rose is a symbol of love and beauty. The expression “red calendar day” comes from the custom of marking saints’ days and other church dates with red ink.
This color is used to warn of danger (for example, road signs).
The area where the brothels are located is called the “red light” area, since these are the lights that used to hang in front of such establishments.

Orange

The favorite color of people with intuition and passionate dreamers. According to heraldry, this color also means hypocrisy and pretense. In heraldry - the color of meanness and betrayal.

Pink

The favorite color of sensible and distrustful people who think for a long time before making any decision. It is also a neutral color favored by those who are afraid to make a statement too loudly. If you don’t like this color, then this is an indicator of an impulsive, frivolous character.

Blue

The color of the sky and sea, a symbol of height and depth. Constancy, loyalty, justice, perfection and peace.
In ancient Egypt, blue was used to represent truth. Blue is the color of Zeus (Jupiter) and Hera (Juno).
The Order of the Garter, the highest order of chivalry of the British Crown, wears a wide blue ribbon. The order was founded in 1348 by Edward III.
Blue is the color of royalty and noble birth.
The expression "blue blood" for people of high birth originated from the belief that the veins of Spanish aristocrats were "bler" than those of common people.
The expression “bluestocking” in relation to a learned lady dates back to the 15th century, when a society of men and women engaged in the study of science gathered in Venice, blue stockings being their distinctive attribute of clothing. This custom was adopted by Parisian intellectuals in the 1590s. The term itself originated in England in 1750.
Blue is the color of the British Conservative Party.
In Christianity, blue symbolizes sincerity, prudence and piety.

Violet

The color speaks of very great emotionality, sensitivity, high spirituality and delicacy. When it is unpleasant, it is a sign of a developed sense of duty, a desire to live only in the present. This is a typical color of harmoniously developed people.

Black

Black is a symbol of night, death, repentance, sin, silence and emptiness. Since black absorbs all other colors, it also expresses denial and despair, is the opposition to white, and denotes a negative principle. In the Christian tradition, black symbolizes grief, mourning and mourning.
The custom of wearing black as a sign of grief and at funerals arose out of prejudice. People believed that in this case the spirit of the deceased could not recognize them and therefore harm them. The veil on the face was intended to confuse the demons and prevent them from dragging another soul to hell.
The custom of wearing a black bandage on the left sleeve as a sign of grief dates back to chivalric times, when the lady of the heart would put a bandage on the arm of a knight as a sign that he served her. Later, the bandage became a sign of fidelity to the departed wife.
In Japan, black is the color of joy.
In a British court, squares of black cloth were torn by the judge when pronouncing the death sentence. The Black Death is the name given to the bubonic plague that killed an estimated 25,000,000 people in Europe alone in 1348.

The information was collected, for objectivity, from various sources.
Sources of information: www.rosdesign.com, www.colorzony.ru, www.rassion.ru, www.wikipedia.org, www.astroguide.ru

A bad book can be slammed. Turn away from a bad picture. Leave a bad concert or performance. But there is a group of arts that influence people constantly and regardless of their desire. They are included in the concept of material culture and are associated with the formation of the spatial environment and the objective world. It is impossible to avoid meeting them; it is impossible to close your eyes to them. We encounter them daily and hourly, and just as daily and hourly, human psychology comes into direct interaction with them, continuously influencing them and receiving the strongest influence from them.

These arts are architecture, design and costume. And the main influencing element is color. The cumulative result of such influences usually manifests itself in varying degrees of physical and emotional well-being, feelings of vigor or fatigue, elation or depression. The emotionality of perception in relation to color is manifested through its associative influence. The connection of certain phenomena and objects with their characteristic colors was transformed in the human mind into certain sensory sensations that arise during perception colors - symbol.

So, the sun, fire - yellow and red colors - created a feeling of warmth and became “warm”; the sky, air, ice are blue, blue colors have become “cold”. On this basis, new associations were formed: joyful - sad, light - heavy, loud (resonant) - quiet, dynamic - static, etc.

BLUE BLUE COLOR

It also reflects a physiological and psychological need, namely peace. The tendency of blue color towards depth is so great that it becomes more intense in deep tones and has a more “characteristic”, more penetrating effect. The deeper the blue color, the more strongly it calls a person to infinity, awakens in him a desire for the pure and, finally, for the supernatural. Blue is a typically celestial color. With great penetration he develops the element of peace. Leaning towards black, it takes on a shade of inhuman sadness. It is like an endless deepening into something serious, where there is no and cannot be an end. Blue is an extremely soft and cooling contrast to everything that is disturbing, bright, oppressive, tiring; it is a picture of peaceful tenderness and delightful freshness; This is fragility itself compared to all the material bulkiness and heaviness.

Blue is a color that expresses nothingness and beauty at the same time. If yellow emits, then blue absorbs, draws rays into itself. Dark blue evokes serene peace. When looking at the dark blue color, vegetative calm occurs. Pulse, blood pressure, respiratory rate and waking function are reduced and regulated trophotropically. The body adjusts to calm and rest. Dark blue, like each of the four primary colors, is a color expression of one of the basic biological needs: physiologically - peace, psychologically - satisfaction. Anyone who is in such a balanced, harmonious state without tension feels in his place: in close connection with his surroundings and in safety. Blue color expresses unity, close connection. People say: “The color blue is fidelity.” In a state of unity with the environment, there is a special sensitivity to change. Therefore, blue color corresponds to all colors of sensitivity. The images that blue color carries are deep night, silence, cave, darkness, fairy tale... It is suitable as the main color for bedrooms and living rooms. In combination with yellow and red, it is suitable for decorating children's rooms and kitchens. If it is a dull blue, then it must be combined with the same dull red, brown, green, and white. If it is sky blue, then it will be combined with pastel colors, pink, gray, silver shades. Symbolically, blue color corresponds to calm water, phlegmatic temperament, feminine principle, left side, horizontal direction, smooth handwriting. The sensory perception is tenderness, and its organ is the skin. The blue path is female, matriarchal.

Light blue (cyan) color. His psychological characteristic is carefree fun. Light blue is the color of carelessness and carelessness, as it makes no claims and therefore does not accept obligations. Light blue is that “charming nothingness”. This is the sky, water, pool, flowers. Suitable for children's bedrooms. Blue is the game beginning. We combine it with pink, light green, ocher, orange, lilac and others.

RED COLOR

The color of passion. It usually attracts strong-willed and powerful people. However, it is also inherent in hot-tempered, sociable types. People who are irritated by this color are faithful and stable in their relationships, but they have an inferiority complex, they are afraid of quarrels, and they are prone to solitude. Usually these are people with a defined position in life, purposeful, even aggressive.

Red color excites, and therefore appeals to the observer. Therefore, the robes of kings, cardinals and the trim of senators' togas were red. But purple, with its cool dose of blue, is even more impressive and at the same time restraining. This color can be described as “luxurious” or “magnificent”. For this reason, in theaters until recently, the curtain and seats were, of course, always red. Rimbaud, who famously dedicated one of his poems to the meanings of flowers, believed that a woman who dresses in red can be easily seduced. Since the scientific psychology of color substantiates all statements with statistical experience, it cannot evaluate this opinion, however, it has established that a compensatory preference for red means: “I would urgently like to be aroused with the help of intense impressions.” In religious symbolism, color is also used with meaning. Red is a symbol of ardent love passion, which arises like a flame in the heads illuminated by the spirit. When Ernst Jünger, “Lob der Vokale,” states: “So, red is the color of domination and rebellion,” he sees this as a manifestation of excitement. The banner of the Russian Revolution is also painted red. Yes, red in its essence is a revolution, a coup. Red is full of energy, penetration and transformation when it is varied with yellow tones (the color of vermilion). Anyone who is by nature full of vitality and energy, and therefore endowed with a sense of self-worth that corresponds to the color red, feels powerful. Anyone who is weak and meets a strong one perceives the latter as a threat. For this reason, objects indicating imminent danger are painted red. A red traffic light forces the driver to stop to avoid the threat of a collision. Fire-fighting equipment and fire-fighting vehicles are painted red, as they are intended to convey the highest level of alert. The irritating effect of red color should in this case turn into exciting. Red color corresponds to the ancient element "fire", choleric temperament, and in terms of time - modernity, while yellow indicates the future.

The ultimate goal of red, the impulse to experience and conquer, is tranquility in satisfaction. Red finds its resolution in blue. Blue, peaceful and relaxed, aims to restore, accumulate strength for deep experiences and effective conquests. Blue finds its semantic resolution in red. Both paths lead to unity. The Red Path achieves identification through martial conquest. Blue strives for identification through self-sacrifice. Both colors, red and blue, strive for identification, unity and fusion in the form of love. The red path is masculine, patriarchal. The blue path is female, matriarchal. Male red and female blue merge into purple. 75% of children before puberty, at an age with undifferentiated sexual characteristics, prefer the color purple. "While black signifies absolute nothingness, purple represents hidden mystery..."

PURPLE

Violet is a color that is not so easy to understand. Red and blue, male and female, active and passive - these two opposites are destroyed in purple.

The destruction of subjective-objective opposites, mystical, magical, magical, capable of destroying the opposition between desire and reality - this is the color purple. This is its magic, and this magic is its charm. The merging of opposites, identification is one meaning of the color purple. But in any process of experiencing (hereinafter - emotions everywhere) and thinking there are always subjective - objective opposites, they are effective and often tragic. The blue calm is excited by the red impulse and is encouraged to perceive the influences of the environment. But also vice versa: the red impulse is inhibited by blue rest, accumulated, dosed, differentiated and brought to such perfection that sensory sensitivity arises. These fluctuations between red and blue, between impulsive desire and cautious receptivity, give another meaning to the color violet, namely sensitivity. All kinds of shades of purple - from light, sharp, with their piquant erotic effect, to dark, expressing thoughtfulness, repentance, humility and mysticism - have the same goal, the same meaning: sensual identification. In this state there is a future mother, an esthete, an erotomaniac and a person who believes in the mysterious, the divine. If the color violet is preferred, then this should be seen as an “exciting interest” and a need for sensual identification, which takes on a completely different character if the second favorite flower is an exciting, sexy red, rather than a sentimental, calm blue.

GREEN COLOR

In green, yellow and blue (blue + yellow = green) are like paralyzed forces that can be reactivated. In green lies the possibility of life, absolute green is the calmest color that exists. It doesn’t move anywhere and has no overtones of joy, sadness, or passion. He doesn't demand anything, doesn't call anywhere. It is a motionless, complacent, spatially limited element. Green color is static.

Green does not have outward kinetic energy, but contains potential energy contained within itself. The more darkening blue is added to green, the stronger, “colder,” more intense, stricter and more stable the psychological impact of color. The more brightening, dissolving yellow is added, the lighter, “warmer”, more relaxed, softer and more harmonious the green acts. To remain true to oneself, to fulfill one's own chosen commitment, to retire to one's grievances rather than capitulate and adapt - this is required by the pride of blue-green self-regulation.

Of course, green also has positive conservative qualities, such as perseverance and endurance. On the other hand, test experience shows that people who are extravagant and eccentric, as well as those striving for originality, consider pure green to be unattractive. Light blue-green, or turquoise, is the coolest of all colors. For this reason, it is most appropriate to use it where it is necessary to optically create a refreshing coolness. It is desirable in hot countries, in hot factory floors, in rooms with a suffocating and heavy odor. This color effect is used in refreshing drinks, refreshing cigarettes or menthol toothpastes. Since green has a calming effect, it can be used in the bathroom, hallways, relaxation and privacy areas. He can be cheerful, or he can be thoughtful and sad. The shades of green are endless. We combine it with almost any color similar to it in tone and saturation; in contrast with red, orange, yellow. By association, images of natural motifs are born - forests, ponds, clearings, etc.

YELLOW

We perceive it as the sun, bright and sparkling. Yellow- light, radiant, exciting, and therefore warming. The brightness of the yellow and the polished shiny surface complement each other, creating the splendor of shiny gold.

Preferring yellow over others means searching for liberation that brings happiness, because there is none. If, along with this, blue is rejected - the color of peace, satisfaction and unity - we are talking about an unhappy person, unsuited for real connection, who, constantly worried, seeks satisfaction in the idol of love. This preference for yellow while rejecting blue often indicates, for example, “agitated depression.” If blue color is rejected (excited anxiety, sensitivity), and yellow is chosen (search and expectation of liberating release) and green (tension, self-affirmation), then this is typical for an ambitious person who lacks friendly connections in the team and who strives to win recognition from with the help of superiority.

Yellow is chosen by people who are looking for a changed, liberating relationship in order to discharge the excited tension in the expected way and be able to open up and achieve what they want. They hope for relief through liberation from the burden that oppresses them like an addiction. It is believed that yellow is the color of illumination, which is why the halo of Christ and the saints is also yellow. We combine it with black, blue, red, green - with local / primary colors / and pastel colors. One of the most used in the interior. Suitable for almost any room.

GREY COLOUR

Intermediate gray is neither color nor light nor dark. It does not cause any excitement and is free from any mental tendency. Gray is neutrality, it is neither a subject nor an object, it is neither external nor internal, it is neither tension nor relaxation. Gray is not a territory in which one can live at all; it is only a border: the border is like a no-man's land, the border is like a contour, like a dividing line, like an abstract division for dismembering opposites. If gray as a border is put in first place in the Luscher test, then they do not want to let themselves be known, they protect themselves from all influences in order to remain unexcited. When severely overtired, a tendency toward gray coloring is often a protective reaction. The same thing is observed during examination, when they do not want to give the opportunity to study themselves. They love sensible and distrustful people who think for a long time before deciding to do anything.

This color is preferred by those who are afraid to “stick their heads out.” In all achromatic colors (gray, white, black) there is no differentiated relationship to the object. Conversely, the choice among a number of chromatic colors (according to the eight-color test table) shows how emotionally a relatively fixed personality structure reacts to the surrounding situation.

WHITE COLOR BLACK COLOR

Compared to all gray tones White color characterized by completeness as the end point of brightness, and black as the end point of darkness. While the preference for gray tones reflects a way of regulating tone, the choice of black or white, on the contrary, demonstrates the absolute and final decision (the “black and white verdict”) that is made when a labile state leads to a crisis. In a white or black crisis, some pathogen leads to a thoughtless, uncontrollable dynamic discharge. Black as a concentric condensation reflects aggressive tenacity; white as eccentric dissolution - escape. As you know, the decision to “fight or flee” is made not in the neocortex, but in phylogenetically previously formed lobes, namely, in the so-called limbic system. Test experience shows that a maximum of 1.4% of adults choose white and black at the same time from among the achromatic colors. For the most part, these colors are chosen by people experiencing strong, unbearable mental pressure with a crisis exacerbation, for example, children during puberty and hospital stays, as well as people with mental and nervous disorders. White color is an expression of permission, escape and release from all resistance. White means absolute freedom from all obstacles and freedom for all possibilities. White is a tabula rasa, a blank slate, problem solving and a new beginning. That's why the bride's dress is white. Therefore, white color is a symbol of physical death, if it is considered the beginning of a new incarnation or immersion in nirvana. Whoever gives preference to white in the table of achromatic colors “needs liberation from unpleasant circumstances.” White is the border of beginning and agreement; black is negation and the border beyond which “color” life ceases. Therefore, the color black expresses the idea of ​​"nothing"; nothing like absolute refusal, like death or like a “no” in a militant protest. The banners of the anarchist and nihilist unions were black; The peace banner is white.

Black expresses stagnation, protection and repression of exciting influences. Whoever puts black in first place rebels against his fate out of stubborn protest. Whoever puts black in second place hopes that he can give up everything if he is able to forcefully take what the color in first place expresses. If, for example, red comes first before black, then forced, unconstrained events should compensate for the deprivation. If blue comes first before black, then absolute peace should again lead to harmony. If there is a gray person in front of black, then this total fence speaks of denying one’s fate with such disgust that they even want to hide their real thoughts and feelings. Anyone who perceives black as unattractive, which statistically happens most often, does not want to give up much. Refusal for him means deprivation and frightening lacks. Since he is hardly able to endure hardships, he runs the risk of putting forward authoritarian, excessive demands. Symbolizes uncertainty and a gloomy perception of life. Therefore, if you prefer dark colors to light ones, then you are unhappy, prone to depression, and doubt your abilities.

Perfect color

Perfect color, dream color. He doesn’t repel anyone, but he doesn’t convey information either - a person with any type of character can prefer him. Color derives its significance from reality, and its impact is determined by a whole sum of factors, which includes a person’s social experience. Therefore, it is recommended to paint blue and blue tones in rooms and equipment where there is significant heat generation and where there is a lot of noise. Red and yellow colors have a stimulating effect, so they should be used sparingly, i.e. in areas where students may only be present for short periods of time, or where this stimulation is needed, such as a gym. However, when painting premises and equipment, monochromatic colors should be avoided, as monotony becomes boring, causing protective inhibition.

The development of fatigue is prevented by rational lighting of halls and workplaces (sufficient illumination, favorable spectrum, uniformity), artistic design of the hall interior, beautiful and comfortable uniform (if it is introduced in the educational institution). Rational painting of classrooms and equipment can ensure an increase in labor productivity and the effectiveness of educational activities.

Here are four types of color harmony:

1. Isochromy- composition in one color spot, tone.
2. Homeochromia- color composition within a small interval.
3. Merochromia- a composition where colors are subordinated to one main color.
4. Poikilochromia- method of complete crushing of color masses, a wide variety of colors.

But the theory of color harmony of the scientist G.N. Teplova:

1. Plain, built on one main color or a group of closely related colors.
2. Polar, built on the opposition of two opposite colors, as if forming two monochromatic harmonies.
3. Tricolor, built on the opposition of three primary colors lying within intervals or three color harmonies built around them.
4. Multicolor, in which, with a wide variety of colors, it is impossible to identify the main ones.

In harmony, at least the initial elements of the diversity of the color field should be noticeable: red, yellow and blue. If they were indistinguishable, as it would be in black, gray or white, then there would be unity without diversity, that is, only a quantitative relationship of colors.

A variety of tones should also be achieved through a variety of light and dark, through changes in color. The tones should be in balance so that none of them stands out. This moment embraces qualitative relationships and constitutes color rhythm. In large combinations, colors should follow each other in order so that a natural connection in the degree of their relationship takes place, as in a spectrum or in a rainbow. The progression of tones expresses the movement of the melody of color unity.

Pure colors should be used sparingly because of their brightness, and only in those parts to which the eye is first to be directed.

Optical illusions with receding (cold) and approaching (warm) colors have become stable. For the purposeful use of color, it is necessary to know the stable connections between color and a person’s psychological reaction.

In this aspect, a number of patterns have been established - by the preference of color tone, by the figurative associativity of colors, by the harmony of color combinations. Preference for certain colors is noticeable across different age groups. In general, warm colors with bright saturation of local colors are preferred for children - blue, yellow, red and their shades.

For adults - cool colors of medium intensity and more mixed, for older people - achromatic colors of pastel tones. A wonderful gift of nature is the ability of a person to see the world, colored with all the colors of the rainbow. People are so accustomed to this miracle that they are not surprised by it. Moreover, they tend to consider color an objective property of the objects themselves. In our life experience, we almost never deal with pure color.

We see one of the properties of an object - orange orange, green grass, brown eyes, red stars, and not just individual colors. Color most often tells a person about the properties and characteristics of an object and phenomena. It allows you to judge whether the berry is ripe or still green, whether the child is healthy or has a red throat. It is clear that the more diverse the information, the more reliable it is. What we see, hear, touch, remember, smell, feel - all this synthesizes a single and inextricable picture of the world. It is quite easy to replace different colors (visual acuity) at different times of the day.

In daylight, yellow appears the lightest to a person. When transitioning from day vision to night vision, sensitivity shifts to blue. In twilight lighting, the human eye distinguishes green shades best. In ancient times, primitive “people” used natural paints - red clay, coal, colored plant juice.

In 1856 Parkinson announced to the whole world that he had obtained aniline dyes from a chemical mixture. Since then, we have been using “unnatural” colors - ultramarine, lilac, marsh, etc., mixing them and getting new shades. H. Wohlfarth (Canada) showed his students the orange-red color of the Luscher test for a few minutes. Before and after the experiment, he measured pulse, blood pressure and breathing rate. What happened was what was expected: after viewing the orange-red color, these vegetative functions increased. The students’ nervous system reacted to the dark blue color in the opposite way - calm set in: the pulse became calmer, blood pressure decreased, and breathing slowed down. What happened to Canadian students happens to everyone around the world. The “language” of flowers is international. It is not about race or culture. Even on animals, colors have the same effect.

What does your favorite color say about you as a person? The meanings of colors and their shades have carried hidden messages since ancient times. Experts say that the chosen color determines a person’s character, his principles, values, fears and complexes. Let us briefly examine the meanings of colors and their influence.

Emotions and color

Psychologists have come to the conclusion that some events are strongly connected with the psychology of color and color meaning. Thus, black and gray shades carry information about grief, mourning and tears. Joyful events are associated with brightness and a riot of colors. These include orange, yellow, pink, shades of green, blue and so on. Let's analyze the meanings of colors from two perspectives: the characteristics of people who prefer one or another shade, and the general impact on emotions and mood.

Black

Let's look at the meaning of black. It does not always carry only a negative message. It all depends on the situation. If this shade predominates in the child’s drawings, it is recommended to contact a child psychologist. But everything is not so simple. Let's turn to the wardrobe. This is the shade preferred by wealthy people. Black makes you feel more powerful. A person who prefers black does not strive to be invisible. Just the opposite. He subconsciously tries to attract attention to himself, preferring to remain in an aura of mystery for those around him. Those who love black love to experiment in the love sphere, and they will not be bored in bed.

White

Like black, the meaning of which is not always negative, white combines several characteristics, including, oddly enough, a negative aspect. Everyone knows that he represents purity, innocence and openness. White is also a symbol of freedom and the destruction of stereotypes that prevent you from breathing freely. It acts as a symbol of equality because it combines other colors. People who prefer it are perfectionists. They love their work with all their hearts and devote themselves to it without reserve. They are very open and easily recognize lies. The dark side of this color is that it has the ability to suppress and represents emptiness. In some eastern countries, where there are beliefs about the rebirth of the soul after physical death, white is associated with the afterlife and is considered the color of eternal life. Therefore, clothes of this color are worn at funerals, in contrast to the traditional black color in Russia and Europe.

Grey

According to surveys, this is one of the most unpopular shades in the wardrobe. It represents the middle between white and black. If a person chooses him, you can be sure that he puts logic, calculation, and mind first, and not feelings and emotions. It is considered a symbol of order and balance. It is recommended to be worn by timid people to increase self-confidence. Psychologists claim that lovers of a gray shade are in crisis, emotionally and morally exhausted, on the verge of a nervous breakdown.

The Grays can help reassure those who need it. They are very modest by nature and do not like to stand out from the crowd. Although gray is calming, it cannot open up prospects for the foreseeable future. It does not have the energy component for beginnings and accomplishments.

Pink

If you are constantly overwhelmed by negative thoughts and emotions, you worry and worry a lot, pink can help. It is a symbol of joy, childhood and carelessness. Those who choose it for themselves love attention and try to stand out from the crowd. People who prefer this shade in their wardrobe are very hardworking, but touchy, tearful and somewhat naive. In anime you can often find characters whose hair is dyed pink. And this is not an accident or fiction. They are given to heroes who are strong and love to break the rules. If we talk about a darker shade of pink, then we can say with confidence that a person does not tolerate violence and cruelty, takes from life what he considers necessary, but does it with caution, and does not go ahead. Unfortunately, it is difficult for “pink” people to build relationships with the opposite sex. Potential satellites quickly lose interest in them. Lovers of pink are often tied to the past and live in memories.

Brown

Let's look at the meaning of brown. Although it is also a dark shade, its impact is much more positive than that of gray and black. If this color predominates in a person’s clothes, it means that one can only envy his self-confidence. Every person in life has moments when it seems that everything is going wrong, and problems pile up like a snowball. It is on such days that brown will come in handy. It gives hope for the best. It contains red and yellow. Considering the meaning of brown, it is worth noting the following:

1. A person who chooses this shade loves life, but his mind comes first.
2. In love, lovers of brown are conservatives, and in the first place they do not put passion, but emotional harmony.
3. It combines common sense, reliability and a great tendency to depression.
4. Advice: when going to an interview or business meeting, choose brown. Lovers of this color are honest and love what they do. And this is the main thing that the employer pays attention to. In addition, “browns” remain calm even in critical situations.
5. Brown colors are popular in decoration. Gift packaging looks stylish and expensive. This is what is used in advertisements for high-quality cigars and expensive coffee, so this shade can be considered a kind of sign of quality.

Blue

Initially, this shade was feminine, not masculine, as is commonly believed today. This is the color of calm, harmony, sincerity, and it is a symbol of fidelity. The blue tint has been present in temples since ancient times. It is believed to attract white forces and protect young children.

Blue has a beneficial effect on the functioning of the heart. Normalizes the general physical and psychological state of the body. Those who love the color blue usually have a phlegmatic character and express a desire for harmony. They don't show too much emotion. They value stability and security. Another interesting fact: jeans, which have become an integral part of the wardrobe, symbolize freedom, equality and unity. That's why they were so popular among hippies.

Yellow

The meaning of yellow is clear to everyone. This is a symbol of warmth, sun, joy. It disperses bad mood, relieves blues and depression. It has a tonic effect on the body and improves mobility. The meaning of yellow in psychology expresses the desire to discover inner potential, spiritual search, inner freedom, happiness and love. Why are stickers most often painted yellow? Written text is easier to digest on a yellow background. But you shouldn’t overdo it with it. When there is too much of it, excitability increases and the person becomes more restless. When used in clothing, it indicates a strong, purposeful personality and a high degree of confidence. But there is a negative interpretation of yellow. The meaning of colors is not always clear. So, yellow symbolizes death, illness and the other world, the afterlife.

Orange

The main meaning of the color orange is the warmth of brightness and celebration. But it is not the only one. This includes human warmth, gatherings with family and friends, fire by the fireplace, tangerines and New Year. What is the meaning of the color orange for personality? People who choose this color are homely, friendly, open and warm. They are emotional and lively, with a positive outlook on the world. They love life and receive pleasant emotions and pleasure from it. These are strong freedom-loving people. They have high self-esteem. The color orange symbolizes dreamers. They quickly become interested in new things, but quickly burn out. If you need to bring people together, use this shade.

Green

The meaning of the color green has long been associated with nature. This color is considered the most cheerful among others, symbolizing growth, development and vitality. He is especially revered in Muslim countries. The Prophet is often depicted wearing green robes. It restores strength and normalizes the psychological state. For psychosomatic diseases, green normalizes the general condition of the body as a whole. Doctors also found confirmation of the meaning of green in psychology.

Red

Aggression, impulsiveness, sensuality, passion. You don't need to understand the meanings of colors to understand that all these epithets describe the color red. Psychologists attribute it to the most ancient shade of all existing ones. Historically, it expresses blood, fire and the fiery feeling of love. Experts note that it is red that ranks first in popularity. Previously, only priests and representatives of the highest authorities could afford to wear it. This color can warm and excite at the same time. It fills the body with energy and increases blood pressure. The person becomes more mobile. The color red has always brought good luck in battles. It is worn by leaders with an active mind and vivid imagination, they love to take risks and strive for victory. They have a strong will and independent character. The other side of the coin is that Reds are often selfish, overly stubborn and cruel even towards people close to them. Another negative property of the color red is that it quickly tires if you look at it for a long time.

Lilac

The meaning of lilac color is associated with the period of growth. When the personality is not yet fully formed and goes through the path of formation and maturation. Another meaning of lilac color is the craving for self-expression, for vanity. It expresses ease of life, openness. These are creative people who make the pursuit of perfection their life goal. They are very flexible and prone to improvisation. "Lilac" is easy to recognize from the crowd. It’s as if an inner glow emanates from them. This is how they are defined by specialists, psychologists and masters of art. They give others love, warmth and comfort. But lovers of lilac themselves tend to fall into depression, which can last for quite a long time. Despite the fact that they give warmth of communication, in such times they need the help of loved ones. They cannot find a way out of depression on their own, or it costs them a lot of effort. They cannot stand painstaking work that requires sitting still for a long time. They love to invent. They make excellent writers, actors and artists. “Lilacs” are very vulnerable, tend to underestimate self-esteem and are incredibly gullible. They take care of things and memories. Moreover, both to the good ones and to those who caused them pain.

Violet

The meaning of purple is controversial and ambiguous. It was once considered the color of wealth and aristocracy. He expressed sensuality and passion. But the meaning of flowers changes under the influence of time and culture. Purple has retained an aura of mystery and tenderness. That is why many books of the fantasy and mystic genre are designed in this color. People who prefer this color are melancholic natures, with a strong sense of self-esteem. They are not like others. They have a rational mindset. Purple is recommended to be worn by those who suffer from low self-esteem. “Violet” people find it difficult to get along with themselves due to the fact that they criticize themselves too much. This shade also indicates that a person needs approval and support. Some people have a negative reaction to the color purple because gay people love it very much.

Blue

Let's look at the meaning of blue. If you are going on a date, or you have important negotiations coming up, and you want to win over the other person, wear something blue. He inspires trust and respect. It is recommended to use it to emphasize your social position and status. What is the significance? Experts believe that this shade has a beneficial effect on employees, makes them want to work productively, and motivates them. People who prefer this color are straightforward and stable. The color blue gives strength to fight physical illnesses, which is why it is popular in the design of hospitals.

Burgundy

The burgundy shade combines willpower and determination of the red shade and a penchant for philosophy, inner core and resistance to brown. He is chosen by strong-willed individuals. They are conservative and self-confident, good organizers. At the same time, such a person is not inclined to show emotions. Burgundy color can give a person the missing stamina and determination. If there is too much of it, it leads to depression and depression.

Turquoise

Turquoise belongs to cool tones. It creates an atmosphere of freshness and coolness. It is also called the color of sterility and purity. Lovers of this shade are strict with others, but it is even harder for them with themselves. They love to lead and live by strict rules. Turquoise speaks of isolation. A dark shade is depressing, especially if a person is prone to neuroses.

Benefits for the individual

The psychology of color, the meaning of color, as already mentioned, can say a lot about a person’s character, but that’s not all. By knowing the messages of shades, you can find out your strengths and weaknesses, achieve success in business, get a long-awaited promotion, attract the right people and find common ground with others based on their color choice. All you need to do is find out the meaning of each color. The key to closed doors can be hidden in small details. You can improve your life simply by choosing the right colors in your workplace, in your clothes, or by arranging a few items in your room.

The symbolism of color dates back to ancient times. Since time immemorial, people have endowed colors with special semantic meaning, which is reflected in various religious and mystical teachings, myths, folk tales, and legends.

In astrology, for example, the seven primary colors of the spectrum correspond to 7 planets: blue is the color of Venus, red is associated with Mars (red planet), green is the color of Saturn, yellow is the color of Mercury, violet is identified with the Moon, and orange is identified with the Sun. In esoteric practice, blue color is often used for concentration, meditation, and in the process of self-knowledge.

The symbolism of the color blue began to appear in ancient times. In Egypt, this color had a special meaning. Sacrifices and gifts to the gods were depicted in shades of blue. The same color was used to depict the wigs of gods, pharaohs, and queens, in order to emphasize their higher, divine origin. Blue wigs were worn during various ceremonies.

Among the ancient Mayans, blue was the color of sacrifice. Objects made of wood and ceramics, wall frescoes, aromatic resins, everything that was associated with ritual sacrifices were painted and covered with blue paints. Since the Mayans sacrificed even doomed people, they painted them blue before death.

In the Christian tradition, blue symbolizes the eternity of divine power and the greatest sacraments. At the same time, among many Slavic peoples, blue was the color of sorrows and sorrows, and was associated with the demonic world. Ancient folk legends mention blue and black demons.

For many peoples of the world, blue symbolizes the sky, eternity, constancy, and fidelity. It is considered the color of stability, tranquility, and deep reflection. In heraldry, the color blue is used to represent chastity, honesty, good fame and fidelity.

Residents of the East believe that the color blue scares away evil spirits and protects against negative influences, the evil eye and damage.

Duality of blue

The meaning of blue color has both positive and negative aspects:

• positive meaning of blue: spirituality, wisdom, patience, truth, calm and peace; this color inspires great achievements, cleanses the soul, blue color is associated with intuition and a desire for higher knowledge;
• negative manifestations of blue shades: weakness, emotional coldness and imbalance, rancor, complacency; Blue color can lead to loss of sense of reality, drug addiction, and depression.

Blue color in psychology

Character

As a rule, at a certain point in time a person prefers one, less often two or three colors that predominate in his environment, decor, clothing, etc. Over time, color preferences may change. But in any case, your favorite color can tell a lot about the characteristics of your character and emotional state.

Psychologists use various color tests for these purposes. The most reliable of them is the Luscher color test, according to which blue symbolizes calm and contentment.

The main characteristics of the color blue from a psychological point of view:

• self-confidence, determination, purposefulness, diplomatic approach to resolve conflicts;
• inflexibility, inner core, qualities most characteristic of businessmen, people with an analytical mind;
• perfectionism, a tendency to idealize everything, is characteristic of philosophers, writers, and creative individuals;
• fortitude, strong-willed leadership qualities - manifested in politicians and speakers;
• organization and responsibility - blue tones subconsciously help a person concentrate on important goals and structure the information received;
• blue color in human psychology speaks of a tendency to intuitive decision-making, calmness and the ability to find reasonable compromises;
• in the psychology of relationships, blue color means loyalty, stability, sense of duty, adherence to traditions. Character

Blue is a shade of the sky, peace, relaxation. If you like the color blue, this may mean that a person is characterized by modesty and melancholy; it is very important for him to feel self-confidence, as well as the favor of the people around him. The choice of this color speaks of a desire for peace and stability. The greatest need for this color manifests itself during periods when a person is sick, or offended, or overworked.

If a person does not accept the color blue, this may be a manifestation of a thirst for change and constant movement, a rejection of the routine and monotony of life, an unwillingness to take responsibility and make serious decisions. Such people often dream of easy money and fame.

Color and performance. Blue psychology in action

Despite the fact that color perception is purely individual for each person, scientists are making active attempts to influence the psychological state of a person for commercial and domestic purposes, in advertising, clothing, and interior design.

Thus, the predominance of a certain color, or their combinations, in the design of office or residential premises creates a special emotional atmosphere. Not all businessmen know that the color scheme of the interior can have a noticeable impact not only on the performance of company employees, but also affect the results of business negotiations.

• in meeting rooms it is recommended to use light blue tones, as they contribute to the establishment of friendly relations, mutual understanding, and better assimilation of information;
• the abundance of blue in the room, on the contrary, reduces performance and can cause depression and reluctance to work among employees;
• contemplation of rich blue color slows down the heartbeat, stabilizes blood pressure, calms nervous tension, but in large quantities blue causes a feeling of depression;
• natural stones of rich blue tones (sapphire, topaz, lapis lazuli) - help cope with stress and protect from unnecessary worries, relieve uncertainty;
• stress relief technique: pour a glass of water and place it in front of you on a sheet of blue paper; Sit back and just look at the “blue” water for 10 minutes; After this, you need to slowly drink some water, so “charged blue water” has a beneficial effect on our subconscious.

Blue color in clothes

If your wardrobe is dominated by clothes in shades of blue, you are quite smart and independent, and often feel the need for warmth and attention. You are distinguished by patience, endurance, restraint in emotions.

Those who choose blue and cornflower blue shades for their wardrobe are dreamers and romantics, they believe in true love, and try to prove themselves in everything and be noticed by others. Light blue clothing exudes freshness and coolness and is ideal for hot summers.

If you prefer to wear jeans, know that denim clothing gives an impression of nobility and quality.

Image makers also advise both businesswomen and businessmen to wear a dark blue suit more often. It not only slims your figure, but emphasizes your reliability as a business partner.

Shades of blue in psychology

Psychology studies not only the influence of primary colors on a person’s psychological state, but also their shades. Shades of primary colors also influence human perception and are often used in NLP techniques as an additional stimulus. Basic shades of blue and their meaning:

Blue

Looking at it, it is almost impossible to concentrate your attention on a specific object; the color of dreams and daydreams, serenity, peace and tranquility; the color of serenity, naivety and purity; calms, instills hope in a bright future.

Indigo (deep blue color)

It can lead to a depressed and apathetic state, causing sadness, melancholy, melancholy, and deep immersion in one’s inner space.